Motaz Althaher


Amman, Jordan
Projects usually start from scratch and require both conceptual and detailed design thinking. This means defining user goals, scenarios, benefits, and flows as well as conceptual designs and prototypes. Typically, these designs are holistic in nature, focusing on the end-to-end experience more than any specific feature(s).

I thrive in an environment which puts the user first. And a "user-first" approach to design is what I hold as a value in my work.

Work Experience

Virgin Mobile

Product Designer UX & UI

Key responsibilities
• Create UX plan and conduct user research during the early stages of the project.
• Summarize user research findings into meaningful patterns to eventually draw conclusions on main features.
• Work closely with the marketing and sales teams to indentify untapped areas.
• Create user flows and deciede which route the product should take at any given point in time.
• Sketch initial solutions and run internal gorilla testing.
• Keep UX research plan up to date and write down a script for prototype testing.
• Conduct usability testing and summarize the findings into customer journey maps.
• Create the UI modules to use as building blocks and create digital prototypes.
• Work closely with front end developers to maintain high quality end result.
• Provide high level micro-interactions as well as UI framework for development.
January 2018 - Present Dubai, United Arab Emirates


Lead User Experience Designer

January 2015 - December 2017 United Arab Emirates


Lead UX Designer

July 2013 - January 2015 Amman, Jordan


Lead UX Designer

July 2012 - July 2013 Amman, Jordan


UX Designer

March 2009 - June 2012 Amman, Jordan


University Of Petra

Bachelor of Graphic Design

June 2004 - April 2008 Amman, Jordan


Arabic (Native),
English (Fluent),



Most Disciplined Team Award


Best National Transportation M-Government App 2016 for the RTA app



A/B Testing, Adobe CC, Agile, InVision, Principle, Product Design, Responsive Design, Scrum, Sketch, UI, User Experience Design, User Testing,


- Interaction Design (Cooper)
- Using cogtools performance models to evaluate interface usability (UX marathon 2011)
- Micro testing (UX marathon 2011)
- Putting the story into User Experience (UX marathon 2011)
- Mental model Diagrams (UX marathon 2011)
- Validating ideas through paper prototyping (UX marathon 2011)

- IBM UX design methodology
- Google Analytics certification