• Created animated gifs for BMW’s email stream.
• Developed layout design and color corrected digital assets for CRM responsive emails. • Designed UI for BMW USA’s Ultimate Benefits webpage.
• Concept ideas and built decks to communicate the vision to the clients.
• Researched BMW’s brand model codes and retouched European imagery for the American market.
• Crafted direct mail for launch campaigns and sales offers.
• Released artwork for print publication and conducted quality control on press runs.

• Boosted client sales by creating partnership packaging and POS displays with Marvel, Walt Disney Pictures, 20th Century Fox, Blue Sky Studios
• Art directed and produced print advertisements in various publications (e.g. Star, Life&Style, Intouch, Shape, etc.)
• Created and posted web content for products (i.e. Pirate’s Booty) using social network platforms (e.g. Facebook, Twitter, Instagram, and Pinterest)
• Re-skinned brand websites and created static web banners (e.g. Energy Kitchen, Pirate’s Booty)
• Conducted quality control press runs by making sure all colors pass inspection and checking for plate imperfections in order to match final product to released files
• Created new product Sell Sheets for Seagrams, Pirate’s Booty and Brugal • Created viral ad campaigns for Pirate’s Booty

• Collaborated with Senior Copywriters to concept print ad campaigns for pharmaceutical and healthcare organizations such as Maimonides Medical Center and Senokot.
• Created web banners, splash pages and email blasts for S&P’s Capital IQ Platform. • Partners with Creative Directors to design presentations and develop mockups for Valley National Bank.
• Visualized typography and layout for direct mail pieces for the SIDS Foundation
• Managed freelance employees and interns
• Created and maintained organizing system for all projects to streamline workflow and increase file visibility.

BFA Communications Design, Major: Advertising Art Direction, with a concentration in Photography. Presidential Scholarship, Pratt Grant recipient and Dean’s List. Chosen to participate in the 2006 National Student Portfolio Review at the Art Directors Club.