No one would have crossed the ocean if he could have gotten off the ship in the storm, understanding that it is ok to be scared or uncertain about passing this barrier, while right beyond those barriers ultimately lies your dreams, and here we are.

Now, from a wide to a wider angle, the perspective has been identified, with a new role has many challenges for proving that every dream with hard work can come true.

As a creative lead in Informa, my responsibilities get much bigger but promising to improve the quality of my work, team development, a creative environment, and more satisfied clients.

My responsibilities include multiple sectors، related to Informa's core values and business as a big name in the events management and organizing field.

Starting from the exhibitor rented spaces, exhibition setup, and the related artworks.
- BTL & ATL.
- Corporate branding.
- Video production.
- Product design.
- User experience research.
- Application management.
- Digital services.

I am exploring and getting more skilled day by day, trusting in the god that nothing can stop my passion, and the sky is my bounders.

A new challenge, this time in a regional role with more responsibilities and huge shifts.
Mindset adaptation for achieving effective and sustainable workflow for the whole group to fit with our identity, leaders' new direction, and the expansion plan.

Reaching our targets from the unification to the maximum utilization.
The role is creating innovative strategies for every single project considering branding wise, creative concepts with suitable rationale, cost efficiency, group unified targets, trendy techniques to fit with our marketing needs.

Leading MEAHCO's internal communication agency and its all production sections.
- Creative Strategies
- Branding plans
- Content Creation
- Events Creation
- Visual Communication
- Media Production
- ATL -TTL - BTL - OOH Production and tracking.
- Digital Marketing & Social Media Content
- Web Design & Mobile Apps

Cooperating as one cell to improve our image and creates a unique persona in every service we provide with keenness on our culture because we care like a family.

Leading the creative team of the Bugshan's internal kitchen across all of the middle east subseries and sister companies serving different cultures and industries in more than 7 countries such as Kenya, Rwanda, KSA, and Egypt.

Starting from system integration, Digital Media Marketing, and solutions development have been established to help brands expand into new markets, empower existing shares, and compete at the highest levels.

We're trying to give this perspective, with our experience, confidence, talents, and commitment to creating products that suit each of our clients.

You can not drive a blindfolded brand without a strategy.
Creating a brand needs the right mix of planning and creativity.
At manifest, I research, strategize, and create with passion and accuracy so your brand can find its voice and prosper.
Aim to participate in trends, but we also aim to set them.
Let’s get the strategy straight!

Andalusia Group has created Cheerful as an in-house agency to advertise its medical services.
The mission of the Cheerful Agency is to inspire a consumer revolution that nurtures the health of the next seventh generations by establishing a talent powerhouse that brings our principles.

With the help of my creative team which consists of 22 team members 6 seniors, 6 specialists, 4 art directors, 4 motion designers plus 2 account executives, I am leading all visual communication aspects of the brand, in collaboration with the internal creative team, brand & integrated marketing teams and agency partners.
This includes but is not limited to packaging design, point of sale, digital design, and photo/video style.

Driving and evolving the Cheerful aesthetic and global creative vision and championing that vision throughout the organization with ensuring that the brand and visual identity is consistently applied to all design material and content across the company and consistent application of the brand, internally and externally with all parties.

Cooperating with the Integrated marketing team, global marketing & agencies on developing advocacy & advertising campaigns and Conceiving and implementing concepts, guidelines, and strategies in various creative projects and overseeing them to completion with account executives collaborating to Implement our clients' needs.

Directing and motivating teams of art directors, illustrators, copywriters, etc. to help them use their talents effectively by leading brainstorming creative sessions to generate ideas and content writing to design a unique that meets clients’ needs as well as our own

Revising content and presentations, approving/rejecting ideas, providing feedback to the team and training and guiding subordinates into accomplished professionals and monitoring the results of team efforts, and proposing actions for the future.

Exploiting my expertise in the freelancing wide market with excellence in different categories such as


Branding
Referring to many details, not just a design, it's a fully integrated service starting from marketing strategy, positioning, identity development, and brand design, especially for the rebranding plans and creative awareness direction.

Creative Content
Market research to persona and the story creation with effective campaigns with creative content based on a suitable marketing strategy.

Photography
Trendy techniques, creative ideas for all photography usages, fashion, accessories, event coverage, food, real estate, and commercial photography

Event Creation
Greate experience in the event management, and its theme creation to the activities ideas and entertainment or even the games, to the needed adaptation and to come out with a very successful event.

UI/UX
Good ability to create trendy UI&UX of the website, mobile apps, or even software user interface with a lot of work experience in UI and UX scenarios.

Calligraphy/Typography
The first entrance to this career and childhood talent with a daily activity appears on all my work with a unique adaptation, born together and still encouraging me to get deep in the creative industry.

Book Covers Design/Publishing
More, than 100 book cover designs between 2016:2020 with the most famous and talented writers in the Middle East.

Visual Design
Use all the mentioned qualifications and refined content to create an attractive visual design.

Digital Platforms
Keep up to date with all the social media platform changes, creative visuals, and creative content.

I am using a blend of technical skills and an artistic eye to take pictures of people, places, landscapes, food, and you name it will act as an artist.
Fashion photography, accessories, event coverage, food, real estate, and commercial photography.
I am skilled with light setup adaptation, retouching, photo editing, and commercial printing scenarios.

Trendy techniques, creative ideas for all photography usages, fashion, accessories, event coverage, food, real estate, and commercial photography

Intermark is a unique subsidiary of the global IMN in the mean region
Accomplishing work requirements by orienting, training, assigning, scheduling, and coaching employees also meeting work standards by following production, productivity, quality, and customer-service standards, resolving operational problems, identifying work process improvements developing basic presentation approaches by reviewing materials and information presented by the client and determines production requirements by reviewing client requirements, considering scheduling factors.

Determining production schedule by conferring with heads of art, copywriting, and production departments; outlining basic presentation concepts; coordinating creative activities also managing project content by reviewing and approving art and copy materials developed by staff, and obtaining client approval by presenting final layouts to the client.

Enhancing department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments and developing marketing strategies by examining client objectives; planning, scheduling, and completing design and production requirements for direct marketing, telemarketing, and advertising.

Keeps clients informed by compiling, analyzing, and reporting marketing results; forwarding plan projections and updates plus revising marketing plan by analyzing campaign results, and identifying expansion opportunities.

Primarily my remit is to deliver creative solutions for marketing communications briefs with a focus on live events, experiential campaigns, and digital across existing client projects and new business pitches.

One of my first projects has been to provide valuable input into the refresh of the company’s marketing materials and branding, complete with new credentials and a website.

I’m also a member of the senior leadership team, directing the creative function and culture of the business and ensuring they are implemented in the company to come with a strong track record for success – a little extra desk time is well worth it.

I work closely with the senior leadership team, which comprises our MD, client services director, operations director, and creative services director and oversee the design team and work closely on most projects with our senior designer, along with the senior project managers and our film creative director, I also report to the MD and the chairman of the agency and have a close working relationship with them both.

I love being part of developing opportunities for the agency with both new people joining, new projects in the pipeline, and awards short-listings that are helping to place us firmly on the creative map in so many positive ways and this is all made possible by working with such an inspirational and experienced group of people and this is what makes my job always enjoyable.

I think there are some good challenges to do with managing growth and providing the capability to meet the increases without compromising creativity, quality, and profitability and while working with new people we need to be ever more consistent around the creative communications we provide.

Significant jump and expansion in my responsibility and dealing with different nationalities and cultures and openness to new business types, and so develop my skills as a pragmatic of the company in the design department with devising new methods.

TECHORG is one of the MATA organization companies and I've developed its corporate Identity and made a radical change in its official website and developed the company's advertising thinking and way.

updating all advertisement scenarios and involved in creating a campaign that has an instant, positive impact on the consumer to promote the product or brand being advertised plus many tasks and duties may include:

working from a brief with a copywriter, generating ideas to present to the client and working on designs to produce an effective advertising campaign and commissioning specialists, such as artists and photographers, to work on projects and manage projects and working within a budget plus editing the final results for the presentation to the client.

Target is a marketing agency attached to a huge print house with a list of clients such as Coca-Cola, Edita, and Vodafone.

Leading a qualified art team to serve all the marketing bases, identifying growth and development opportunities for each client, and overseeing the productivity of all team members.

Overseeing short and long lead artwork projects, promotional material, and digital e-newsletters as briefed by the marketing, sales, or cellar doors teams via the requisition system, ensuring all artwork is on brand, engaging, and delivered on time.

Assist in the development and training of colleagues where needed, plus oversee all design work across the assigned priorities, those of direct reports, and support the internal and external designers, printers, and other providers through every, stage of the artwork.

The development as required from the concepts to campaigns direction to final print, etc, to come up with unified excellent projects.

A creative digital agency specializing in branding and media.
This time key player, and responsible for the conceptualization and implementation of all design scenarios that meet marketing strategies from concept to adaptations reviewing junior designers’ work and applying typography techniques to ensure top quality.

Generate ideas to portray concepts and advertise products/services maintain brand consistency throughout our marketing projects, and liaise with marketing and design teams to ensure deadlines are met and stay up-to-date with industry developments and tools to generate trendy designs.

A young beginner, and because of my passion for the design industry, I've worked as a master key and specialized in helping clients communicate an appealing image through digital, electronic, and print media.

Maybe designing logos, brochures, signs, movie posters, or even website interfaces also assess client problems and creating solutions with design graphics to aid product branding and sales to grow was my top role.

The acting and directing emphasis take an advanced approach to act using a lot of techniques and the comprehensive study of genres and styles in acting, speech, and movement for theatre, film, and television.

I learned the skills and traits of a successful director not simply by studying the fundamentals of filmmaking, but by actually becoming familiar with all aspects of movie production through the Academy’s philosophy of learning by doing, in just a single year in a directing program at the academy.

I am enjoying learning a lot of new techniques day by day and I wish to finish my study with a great background encourage me to rock and change the current directions.

Activities:
VFX techniques, Comics Course, Decoration Fundamentals, Film Poster Cinematic Direction.

This diploma includes a few general educational scenarios such as mathematics and graphical fundamentals related to graphic design and how to be familiar with computer graphics and design software such as Photoshop, Illustrator, InDesign, Premiere, After Effects fundamentals plus some practical techniques like Layout, Manipulation, Digital illustration, UI design, Typography, Color Theory, and Design History.

Activities and Societies:
I participated in the Egyptian charity campaign ( Together Against Poverty ) as a volunteer designer by designing the campaign master visuals and the rest of the requirements.

A career in business touches on information technology, leadership dynamics and increasingly on ethics and international relationships and there’s I found incredible room for growth.
When you find the right “fit,” you’ll find that working your way up the ladder may be both challenging and rewarding, plus skills you acquire in one capacity will translate into others as your career path evolves.
I have learned and developed my qualifications in various tracks such as

Establish and carry out departmental or organizational goals, policies, and procedures
Manage general activities related to making products and providing services
Innovate by applying new technologies in the workplace
Consult with other executives, staff and board members about operations
Identify places to cut costs and to improve performance, policies, and programs
That is helped me in my current career to improve my business in the design career what made me more than proud of my study.