Preparation, development and management of marketing applications for entry franchise multinational corporation in the Czech Republic; maintaining web applications, digital marketing (PPC campaigns, SEO), IT support, trade negotiations, organization of events and exhibitions, brand management; administration and controlling rules of visual identity and consistent marketing in the Czech Republic, preparing training materials, preparation of marketing texts (copywriting); supervision of marketing development and IT operations.

Study is systematically taught to deal with design in the field of advertising production. During their studies students focus mainly on cultural studies, marketing, marketing communications theory and practice and the English language. The Department aims to educate graduates who are fully equipped with sufficient knowledge and skills and are able to quickly adapt to concrete activity in the course of pursuance of their profession, particularly in the field of advertising production.

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