Mike Peters

Graphic Designer

Vista, CA, USA

Work Experience

Hewlett-Packard

UI / UX / Visual Communicator

Collaborating with R&D and marketing I’m the lead designer for multiple new HP end to end products and customer experiences. I lead and collaborate with visual and UX/UI designers, app and web developers, content developers and production artists to deliver results that continually increase customer engagement for HP.

As a design input of an R&D team that has adopted the quick startup philosophy I do a lot of UI/UX iterative design and testing. I collaborate with design, marketing, and engineers to create new web and mobile experiences. We gather customer feedback and use that to understand what is needed to develop a strong UI/UX design test. I then prototype and test and if successful continue with the next stage of design and development.

In support of lean new product development and the end to end customer experience I employ my design skills to create the best product possible. I focus on the target customer’s need and use research to validate our assumptions. Then I get to do what I do best and that is to visually communicate what we’re offering and why it’s awesome. Practicing my trade I use typography, photography, illustration, and knowledge of plat-form and brand constraints to accomplish a visually appealing and clearly communicating product.

While establishing new programs I support several active programs with marketing imagery. I am a photographer of people and products supporting email campaigns, web banners, print materials, packaging. To quicken turnaround and lower cost I helped established an on-campus photography studio.

Known for doing all things design I’ve been recruited for several HP internal efforts as well. As part of a site beautification project I designed and managed four separate installations of graphic wall paper covering the majority of the walls in a 10k square foot work space. In addition I designed and coordinated the production of a beautiful hand crafted print center for testing apps and printers.
April 2012 - California, United States

Michael Peters Design

Owner / UI/UX / Branding

I freelance as a UI/UX & brand designer.
January 2003 - California, United States

Zoovy Inc.

ECommerce Web Designer

I designed eCommerce websites. I also established a brand offering to our customers that included logos and supporting visual guides. A strong focus was on user experience and customer conversion. Internal marketing and corporate design was also a facet of my position.
July 2010 - April 2012 Carlsbad, California, United States

ViaSat

Graphic Designer

ViaSat is a Satellite Communications Company. Worked with ViaSat's in house team on world wide Tradeshow Booth Designs, Logos, Environmental Design, Print Collateral, etc...
February 2010 - June 2010 Carlsbad, California, United States

Saxony Creative Group

Visual Director

Logos, Branding, Print, Web Design Concepts, Vendor Relations, Client Relations
January 2006 - January 2010 San Diego, California, United States

Education

San Diego City College

AA Arts / Graphic Design

January 2001 - May 2004 San Diego, California, United States

San Diego State University

BA Arts / Graphic Design

January 2005 - May 2007 San Diego, California, United States

The Art Institute Of California - San Diego

Multimedia Certificate

Web, Video, Multimedia. The start of my design program skills beyond photoshop.
January 2001 - July 2001 California, United States

Defense Information School

Photography

3 Month job training for the Marine Corps. Photography, film, print, digital, photo manipulation.
June 1998 - September 1998 Baltimore, Maryland, United States

Awards

W3 Awards

Gold and 2 Silver Awards for Web Design

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