Responsible for all creative content output, hiring freelancers, managing external vendors, staffing, mentoring and building a digital creative team for the NY office. A hands-on role reporting directly to SVP, Creative Director and EVP of Global Digital. Work closely with executives on all levels and other digital team members, involved in brand planning, brainstorming sessions, developing concepts and executing on a wide variety of campaign ideas for web, social, video and interactive.

Clients: ASICS, Netflix, Lenovo, Motorola

Notable Accomplishments:
• Successfully won the largest account to date Lenovo-Motorola.
• Launched ASICS – I MOVE ME campaign.
• Recruited digital creative services team for NY office.
• Setup vendor relationships and freelance talent pool.

Responsible for client relations, business strategy, brand development, creative vision and team management. As a hands-on Graphic Designer, I worked closely with my team to ensure we exceed our client’s expectations. Offering extensive brand strategy, digital and conventional graphic arts experience, combined with the proven ability to lead creative and production teams to exceed client expectations.

Clients: The Walt Disney® Company, ESPN, Raymond James Financial, DISC Graphics, Momentum Worldwide Entertainment Group, MINI USA, NISSAN

Notable Accomplishments:
• Produced digital creative content, ideation, pre-planned, real-time, PR content and crisis response for NISSAN Global leading up to, during and post Rio 2016 Olympic Games.
• Design and produced ESPN digital DOOH billboards for the US Open 2015, before, during and after all US Open Matches, spanning three time zones.
• Designed and produced ESPN digital OOH billboards for the FIFA World Cup 2014, before, during and after all World Cup games, spanning three time zones.
• Redesigned ESPN CLUB logo and rebranded ESPN CLUB themed restaurant and bar located on the Walt Disney World® Boardwalk, Florida.
• Consistently exceeded the expectations of Raymond James Financial by producing their Annual Report on extremely tight turnarounds.