Melody Chui

Creative Director, Art Director, UI/UX Designer, Marketing Specialist, Copywriter, Front-End Developer and Musician

I am a professional web, graphic, UI/UX designer, front-end developer, marketing specialist, photographer, copywriter, and musician. I always have a passion with design, science, technologies, music, photography, and more. I love to help my clients to create beautiful, catchy, user-friendly, business-driven designs, happy user experience, and excellent customer service.

Work Experience

Melody Design

Creative Director, Art Director, User Experience and User Interface Designer, Marketing Specialist, Project Manager, Copywriter, Photographer, and Front-End Developer

Working on the proposal, new corporate ID, brand style guide, responsive website, social media campaigns, and etc. for Pacific Bridge Packaging’s beauty line business
Conceptualized and drove product user experience by creating wireframes, mock-ups, layouts, prototypes, and new features for mobile apps, tablets and websites
Developed UX documentation (i.e. wire frames, conceptual models, user interaction flow diagrams, page schematics)
Worked collaboratively with the UX team, share tools, methods, standards, and workflows that contribute to a superior level of UX and design work quality
Worked on the logo designs, trade show banners, and custom tent designs for Instant’s customers such as State of Georgia Police and Sunny Styles
Designed all sales and marketing materials such as flyers, brochures for Alpha Omega Technology
Conceptualized, designed, and built the website for Flor De Cabrera

Conceptualized and designed the website and brand style guide for Vacation for a Purpose
January 2011 - Present Los Angeles, California, United States

Rosetta Stone

UI/UX Designer

Worked closely with the Creative, Marketing, and Technology Teams on email campaigns, HTML5 ads, standard banner ads, graphic design, web design, and mobile app projects
Conceptualized and create storyboards for the HTML5 ads and marketing materials
Understand and design with web standards and UI/UX best practices
June 2017 - Present New York, New York, United States

Capital Group

Multimedia Designer (Contractor)

Worked closely with the Communication, Marketing, and Technology Teams on video editing, graphic design, web design and user experience projects
Conceptualized and create storyboards for the videos and marketing materials
Created the videos and marketing materials
Understand and design with web standards and UI/UX best practices
April 2017 - May 2017 Los Angeles, California, United States

Leroy & Rose

Multimedia Designer (Contractor)

Worked closely with the Vice President to work on the storyboards, HTML5 ads, skins, wildcards, and social media campaigns for The Son for AMC
January 2017 - February 2017 Los Angeles, California, United States

Discount Tire

UX/UI Designer

Work closely with the Marketing and Product and Technology Teams on all mobile app and web design and user experience projects
Conceptualize and create storyboards for the HTML5 ads
Understand and design with web standards and UI/UX best practices
Develop HTML5 ads with Google Web Designer
Design and code email campaigns and landing pages
Designed responsive websites based on the wireframes
Proficiency with UX design software such as Illustrator, Photoshop, Adobe XD, Axure, Invision, Sketch, proto.io
July 2016 - Present Phoenix, Arizona, United States

Boeing

UI/UX and Multimedia Designer (Contractor)

Conceptualized and design all marketing materials which capture the Boeing brand essence
Designed T-shirts, posters, flyers, mugs and infographics
Worked on user research, user flow, wireframes and visual designs for the internal project management application
Worked on some video editing
March 2016 - August 2016 Los Angeles, California, United States

Rosetta

UX Lead/ Designer (Contractor)

Conceptualized and design beautiful user interface for mobile apps, micro-sites, landing pages and email campaigns for Samsung
Established and maintained strong, collaborative professional relationships with all members of the UX and client strategy teams
Designed responsive websites based on the wireframes
Proficiency with UX design software such as Illustrator, Photoshop, Axure, Invision, Sketch
Solid background in information architecture, visual design, human interaction design, UX
Ability to apply internal UX standards as well as UX theories/principles/thinking to optimal design of web and mobile products Conduct user research
Lead the UX Design team of 10 – 15 people on a variety of successful projects
July 2015 - May 2016 Los Angeles, California, United States

Arsonal

Art Director / Senior Designer (Contractor)

Conceptualized, designed and developed HTML 5 ads, skins, micro-sites, and landing pages for Shameless for Showtime
November 2015 - December 2015 Los Angeles, California, United States

Avatar Labs

Art Director / Senior Designer (Contractor)

Conceptualized, designed and developed HTML 5 ads, skins, micro-sites, email campaigns, and landing pages for Monster High, Smart Toy, Rail Rollers, Barbie Mom and etc. for Mattel
Conceptualized, designed and developed HTML 5 ads, skins, micro-sites, email campaigns, and landing pages for Fox and NBC
September 2015 - November 2015 Los Angeles, California, United States

Answer Financial

Art Director, Project Manager, UX Designer/Lead, Marketing Specialist

Conceptualize and create projects such as brand style guide, display ads, magazine ads, billboards, packaging designs, landing pages, email campaigns, social media campaigns, infographics, brochures, flyers, shirts, posters, tradeshow booth materials with beauty and brand essence for internal and external business partners, by integrating Adobe CC (Photoshop, Illustrator, InDesign, Flash, Edge Animate, Reflow, Dreamweaver, Fireworks, After Effects, Adobe Audition), Axure, Invision, HTML5, CSS 3.0, some ActionScript 3.0 and basic Javascript. Understand and design with web standards and UI/UX best practices
In this project I was leading a team of 5 developers

Designed Answer Financial’s mobile app, which integrated with Wells Fargo’s financial and online transaction system
April 2013 - July 2015 Los Angeles, California, United States

NBC Universal

UI/UX Designer

Conceptualized, designed and built micro-sites, mini-sites, rich media banners and standard banners for NBC new shows and returning shows such as Revolution, Animal Practice, Guys With Kids, Best Friends Forever, The Voice, American Got Talent, American Ninja Warrior and etc., by integrating Adobe CS6 (Photoshop, Illustrator, Flash, AfterEffects, Dreamweaver, Fireworks, Adobe Audition), XHTML, CSS 2.0, and some ActionScript 3.0
Worked closely with VP of Marketing, Creative Directors and Design Managers to define design and marketing strategies that resolve business Challenges
Proficiency with UX design software such as Illustrator, Photoshop, Axure, Invision, Sketch
Solid background in information architecture, visual design, interaction design, UX
Ability to apply internal UX standards as well as UX theories/principles/thinking to optimal design of web and mobile products Conduct user research
I was leading a team of 5 developers in this project
March 2012 - March 2013 Los Angeles, California, United States

Dutch Monaco

Associate Creative Director / Project Manager / Senior UI & UX Designer

Conceptualized, designed, and built full websites, micro-sites, mini-sites, rich-media banners, Facebook Applications, wireframes and etc. for clients like PlayStation, Electronic Arts, Mattel, THQ, Omelet, Deutsch, Pinkberry, HWH, and etc. by integrating Adobe CS5.5 (Photoshop, Illustrator, Flash, Dreamweaver, Fireworks, Adobe Audition), XHTML, CSS 2.0, Coda, and WordPress
Created storyboards and developed weekly Marquees for PlayStation with Photoshop, Illustrator, Flash, AfterEffects, Fireworks and Adobe Audition
Conceptualize and drive product user experience by research, creating wireframes, mock- ups, layouts and prototypes for websites and responsive mobile/tablet experiences
Worked closely with Creative Director and Executive Producer to translate business and brand objectives into innovative ideas and design solutions
Managed and created brand assets that set the core design language for the brand across channel, services and products
Proficiency with UX design software such as Illustrator, Photoshop, Axure, Invision, Sketch
Solid background in information architecture, visual design, interaction design, UX
Ability to apply internal UX standards as well as UX theories/principles/thinking to optimal design of web and mobile products
Conduct user research
April 2011 - January 2012 Los Angeles, California, United States

Education

University Of Colorado At Denver

Bachelor of Fine Arts - Specialized in Multimedia, Audio Engineering, and Marketing

Interaction Design, Web Design and Development, 3D Animation, Video Editing, Visual Design, Advertising, Marketing, Computer Programming, Audio Editing, Scoring and Arranging, Music Publishing, Photography, Business Writing, Creative Writing, Drawing, Illustration, and etc.
Denver, Colorado, United States

Art Center College Of Design

Associate of Fine Arts - Specialized in Interaction and Entertainment Design

Motion graphics, visual design, graphic design, human-computer interaction, packaging design, product design, and etc.
Pasadena, California, United States

UCLA Extension

Certificated with Project Management

Los Angeles, California, United States

Harvard Online

Master in Computer Science

Los Angeles, California, United States

Languages

English (Native),
Mandarin (Native),
Cantonese (Native),
Japanese (Conversational),