Matty Morgs

Product Designer / Creative Director

Toronto, Ontario, Canada
It all started with a passion to bring people together, connecting them by building the communities I was a part of and lending my hand to help a local youth group the best way I knew how - through design. This work soon led to a wide array of professionals reaching out as the digital world quickly began to grow up.

Fast forward 15+ years to an increasingly complex and ever-changing digital landscape, and this passion has evolved to working with large organizations, building and developing brands, products, applications, and digital and social media strategies. Through the various creative roles I have played and the privilege I have had to lead teams across these projects, I’ve gained insight into the creative process, helping others to discover the adventure and joy found in both the highs and lows of that journey together and the essential importance of team to get to places we couldn’t go ourselves.

And it still comes down to this same passion - always learning and seeking to pull the best out of those I have the privilege of collaborating with - to collectively reach new creative spaces that truly speak to the human heart, so that we connect people with ideas and people with people, together lifting lives in the world around us.

Work Experience

Make Digital Inc.

Product Design Lead

October 2021 - April 2024

ThinkData Works Inc.

Creative Director

As one of the first employees with this startup, I had the opportunity to make significant contributions to the development of our company culture and agile working environment as I directed all design projects including Namara.io - the company’s data management platform/core product - and grew our marketing design efforts from our product websites to a much more comprehensive social and digital strategy, as the company expanded from 5 to over 50 in that time.
July 2014 - 2020 Toronto, Ontario, Canada

Media Collective Toronto

Director (Volunteer)

Founded and led the communications arm of Hillsong Toronto (later Hillsong Canada), growing it to a unique creative community of 50+ designers, developers, photographers, videographers, and social media strategists.
January 2016 - January 2020 Toronto, Ontario, Canada

Whoa, Inc.

Founder

Campaigns, Design & Brand systems that capture attention and create invaluable connections.
January 2010 - Present Toronto, Ontario, Canada

Matty Studio™

Freelance Artist

Art direction, branding, creative consulting, clothing/fashion design, illustration.
2008 - Present Montreal, Quebec, Canada

Dietitians Of Canada, IC Solutions Inc.

Digital Media Lead

Starting with small projects, I was quickly tasked with leading work on all brand properties and design strategy. This involved overseeing the design team while working with the IT Director to deliver numerous food and health related apps, continually improving our web experiences for member retention and recruitment, launching our web 2.0 strategy as social media marketing became essential, and contributing to projects such as the social campaign and manual for the ‘Guidelines for Food and Beverage Sales in BC Schools’ which we developed with the British Columbia Ministry of Education & Ministry of Health.
January 2011 - December 2016 Toronto, Ontario, Canada

Custom Fit Online

Designer

As design lead outfitting my colleagues in the mountains at Custom Fit Online, we utilized data-informed design to service the internet marketing and web development objectives of our clients primarily in the tourism industry of Whistler, BC.
January 2010 - December 2011 Whistler Village, British Columbia, Canada

Fronto

Co-Founder & Organizer

FronT0 was a front-end design & development community/resourcing network that started as an informal creative collective and later grew to hold quarterly meetups. In an ever-growing and continually evolving industry, we found it essential to keep on our toes through continual learning and sharing via this fun opportunity to connect with those outside our immediate work circles.
January 2009 - December 2017 Ontario, Canada

Languages

English (Native),

Skills

ActiveCollab, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Application Design, Art Direction, Asana, Basecamp, Brand & Identity, Brand Expression, Brand Systems, Campaigns, Communications Strategy, Creative Direction, Creative Leadership, Design Leadership , Design Systems, Figma, Google Slides, HTML/CSS Essentials, Internal Communications Strategy, JIIRA, Keynote , Leadership, Monday, Powerpoint, Procreate, Product Design, Product Innovation, Project Management, ProPresenter, Sketch, Slack, Social Media, Trello, User Experience, User Interface Design, Zeplin, Zoom,

Expertise

Product Design, Design & Brand Systems (Primary)
Creative & Art Direction (Primary)
Creative/Design Team Leadership Primary)
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Application Design & Development (iOS, Android, OSX, Web)
Brand & Identity Expression
Campaigns
Content Creation
Digital & Social Media Strategy
Internal Communications Strategy & Implementation
Product Innovation
Project Management
User Experience & User Interface Design

Appearances

Create Conference
Speaker — 2013 - Brand Extension & Creative Direction

Create Conference
Speaker — 2012 - Identify your Social Voice

Create Conference
Keynote Speaker — 2011 - Social Media Strategy

References

Available on request.