Matthew Oladele

Brand Communicator/Art Director

Lagos, Nigeria
I'm an accomplished creative thinker, with a keen eye for detail, a strong technical ability and a boundless enthusiasm for love, life, design, illustration, photography and a tasty riff. With a particular interest in typography and identity design, I enjoy immersing myself in any given design brief, working closely with clients on projects both above and below the line.

Work Experience

Infinity Royal Communications

Creative Director

I work as a Creative Director for Infinity Royal Communications; the publisher of Infinity Magazine (a Finance, Fashion, and Lifestyle magazine).
November 2010 - December 2011 Nigeria

The Jupiter Drawing Room

Art Director

Preparing rough drafts of material based on agreed brief.

Conceptualization and design of solutions from concept to completion.

Generate comps and create layouts and final
August 2013 - December 2013 Cape Town, South Africa

Wild Fusion Limited

Head, Digital Creative & Development

Lead a team of creative staff in the development of creative design and branding solutions (vision and concepts), overseeing projects through execution.
February 2014 - July 2014 Nigeria

Duduprintz Media Company

Senior Creative Executive

Responsible for the design of the look and feel of the company's website, develop business card and Invitation Card templates (across various categories) for the company's online porter. Also, responsible for company's internal and external creative designs.
January 2012 - Lagos, Nigeria

DDB Lagos

Art Director

Working closely with the copywriter(s) to generate creative ideas and concepts to fulfill the client’s brief and gaining understanding of the target audience and business that the advert is aimed at meeting with the creative director and account managers.
September 2014 - March 2015 Lagos, Nigeria

X3M IDEAS

Art Director

Working closely with the copywriter to generate creative ideas and concepts to fulfill the client’s brief.

Producing sketches or ‘storyboards’ (television) or ‘roughs’ or ‘scamps’ (print) to communicate ideas to the client

Gaining an understanding of the target audience and business that the advert is aimed at meeting with the creative director and account managers before presenting ideas to clients.

Pitching ideas to clients.

Briefing other members of the creative team.

Commissioning photographers, artists or film-makers to work on projects.

Visiting and assessing locations for potential shoots.

Working on location.

Attending meetings at production houses and with other directors.

Working in editing suites to oversee the finished product.

Advising new creatives, reviewing their ‘books’ and managing new teams on placement with the agency.
March 2015 - June 2016 Nigeria

The Bentcil Company

Art Director

Conceptualize and generate 360 campaign for new brand/product launch.

Develop new (marketing) ideas to boost sales of promotional products.

Generate creative ideas and concepts to fulfill the client’s needs

Working closely with creative director to launch new products/brands and also revamp the existing ones.

Create custom layouts and designs for clients.

Manage product images and files.

Process incoming artwork to ensure it is of high quality and ready for production.

Layout client artwork for imprinting on silkscreen, pad, and full-color digitally printed items.

Generate product mockups, samples, and additional work as needed.

Performs additional duties as directed.
May 2019 - Indianapolis, Indiana, United States

SO&U Saatchi & Saatchi Lagos

Creative Group Head

A potential team leader, exhibiting all requisites qualities.

Responsible for the quality and pace of delivery of all work leaving the team (in absence of team lead).

Aim (continuously) to raise the bar of art direction within the department and the industry.

Responsible for mentoring and training subordinates within the team to deliver outstanding work at all times at a pace that delights external clients.

Whenever required, liaise with key internal and external clients contacts with the aim of selling concepts and ideas.
June 2016 - July 2017 Nigeria

Education

Federal University Of Technology, Akure, Ondo-State, Nigeria.

Bachelor of Technology

I read Industrial Design (Graphics option) at the Federal University of Technology, Akure, Ondo-State, Nigeria with Second Class Upper Degree.
November 2003 - November 2008 Ondo, State, nigeria

AAA School Of Advertising

Professional Diploma

Media planning and strategy; developing a full media plan and strategy for clients/agencies.
July 2013 - November 2013 Cape Town, South Africa

Languages

English (Fluent),
French (Beginner),
Hausa (Beginner),
Yoruba (Fluent),

Awards

Advertising Practitioner Council Of Nigeria

Associate Fellow

201109

Skills

Adobe Illustrator, Adobe InDesign, Branding, CSS, Microsoft Office, Photography, Adobe Acrobat Professional, Adobe After Effects, Adobe Dreamweaver, Adobe Fireworks, Adobe Flash, Adobe Premier, CorelDraw, Corporate Identity, Corporate Identity Development, Creative Planning, Graphic Design, HTML, Interface Design, Mac OS, Magazine Design, Modelling, Photo Manipulation, Typography, Web Design, Windows,