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TECHNOLOGY IS MY PASSION, MAKING IT USABLE IS MY PLEASURE
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I’m a strategist and designer, who specializes in the experiential aspect of a business. I have an intense curiosity around the human experience, a deep affinity for people, and the desire to lev… Read More
TECHNOLOGY IS MY PASSION, MAKING IT USABLE IS MY PLEASURE
____________________________________________________________
I’m a strategist and designer, who specializes in the experiential aspect of a business. I have an intense curiosity around the human experience, a deep affinity for people, and the desire to leverage insights beyond my own to craft a moment in time that persuades a person to take action.

I’ve been fortunate in my career to work with notable agencies and the brands they inspire over the last 20 years. During the past 7 years freelancing, I've worked with 12 agencies and 40 organizations.

In first half of 2017, I facilitated Design Thinking working sessions for The Dubai World Trade Center and Cedars-Sinai - which was a Designing for Care project. One was an implementation of Oracle Commerce Cloud and the other AEM. My work included educating on the benefits of HCD, and implementing of online tools such as Mural for visual collaboration in support of the “Show Don’t Tell” method of group communication. Both included hands-on creation of componentized UI architecture. Read Less
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