Showcase & Discover Creative Work

Martin Brown

Senior Creative

Sydney, Australia
+61431255377
Over my 12+ years in integrated agency environments I have found myself constantly trying to help make products and brands something people want to live with everyday. I try to understand what the consumers really need and let the thinking flow from there.



My business education and approach to briefs makes me, more than an art director or copywriter, capable of analyzing a business challenge and developing holistic creative solutions across traditional and emerging platforms. I have years of experience managing and mentoring creative teams as well as overseeing processes and operations.

My client experience is varied and includes clients such as: Nike, Arnott's, Procter & Gamble, Reckitts Benkiser, Telstra, Subaru, British American Tobacoo, Australian Rugby Union, Tab Corp, News Limited, News Digital, Caltex, Reef Oil, Hamilton Skincare, Nyal Medicines, Dr Lewynn's, Westpac, Nokia, UV Tripleguard and many more.
Work Experience
Sydney, Australia
Jun 2013Present
Freelance
Freelance Senior Creative
Looking for freelance and permanent opportunities around the globe.
Australia
Feb 2012
G2 Worldwide
Senior Art Director
Highlights:

Agree/Disagree campaign: Decreased the support for plain packaging legislation from
65% to 45% among the New Zealand public.

Won pitches for a suite of Protecter & Gamble products.

Implementing advertising and marketing strategies for the worlds first plain packaging advertising client in BAT Australia.

Partnering the CD.

Mentoring/managing the art directors and designers.
Japan
Mar 2003
Cherith Cutestory
Founder/Director
Highlights:

Creating my own company with two friends from scratch.

Watching it grow from a single desk to over 20 staff in under years.

Developed a referral based system that has us booked solid for the next 18 months without any advertising, promotion or pitch work.

Moving the then 10 staff from Sydney to Tokyo.

Working with some of Japans most famous companies at Tokyo Fashion Week, music festivals and with their day to day marketing, design and advertising.
Australia
Sep 2008Sep 2011
Ward6
Senior Art Director
Highlights:

Having the Nurofen Pain Pod for Reckitt Benkiser reach its yearly targets within 3 months
and go on to be adapted in Asia and Europe.

Have the agency named Adnews Emerging agency of the year.

Create a campaign for less then $5000 that was able to make the NSW government change a law.

Fill to beaches full of coconuts to promote sunscreen.

Film a Koala in a strip club.

Develop a smart phone app the told allergy suffers when and where they'd be likely to be attacked by allergies.
Australia
Jun 2008Sep 2008
Moon Communications
Art Director
I worked at Moon as the group head over-seeing all projects and creative teams working on Vodafone and 3 Mobile .
Australia
Jan 2006Jun 2008
George Patterson Y&R
Art Director and Head of Design
Mentor and manage a design team of 25 as Head of Design.

Work on what was then Australia's biggest advertising campaign.

Present branding work to Rupert Murdoch.

Work on some of Australia's most iconic brands.

Meet my now wife and take her on our first date.
Australia
Feb 2000Dec 2004
R/GA
Designer to Art Director to Creative Director
Highlights:

Creating my first TVC.

Moving from a designer to the Creative Director.

Learning a tonne about managing people, workflow and clients.
Australia
Feb 1999Jan 2000
Mitchell Media Partners
Media Planner
While still completing my degree I worked part time as a media planner for what was then Australia's biggest media agency. I took a full time job for a few months before moving to creative.
Outside advertising
I try to keep myself as busy as possible with a variety of creative pursuits. I have sold two screen plays, written, illustrated and self published a children's book as well as design and sold a couple of series of posters.

I am currently working on a TV script and my next set of posters.
Education
Australia
2003
Award School
Top Ten student with 3 ads on the wall.
Sydney, Australia
2003
Award Super Group
Won best campaign.
Australia
Jan 1997Nov 1999
University of Sydney
Bachelor of Commerce
Triple major in Marketing, Finance and International Economics
Awards
2006
AWARD
Finalist in 2006, 2008, 2009
2010
Outdoor Advertising Association of America (OAAA) (OBIE Awards)
Bronze
2009
Clio Awards
Silver - Healthcare
2009
Effie Awards - Effie Worldwide
Gold
2010
Effie Awards - Effie Worldwide
Silver
2009
New York Festivals Awards
Global - Healthcare
2010
New York Festivals Awards
Global - Healthcare
2009
IPA Best of health
Ad of the Year
2010
Prime Awards
Best Product Launch
2010
Prime Awards
Best Ad
2009
Prime Awards
Best Ad
2009
Prime Awards
Best Internal Engagement