Marla Zafft

Studio Zafft

Atlanta, GA, USA
My primary goal is to help clients communicate more effectively through print, online, social media, and word of mouth.

Brand Discovery — Research competitive landscape and craft messaging to differentiate clients in the marketplace.

Strategic Design — Develop identity, guidelines, and corporate communications that visually communicate each client's brand promise.

Social Media Marketing – Drive and monitor consumer engagement using social media tools and tactics.

Work Experience

Studio Zafft

Owner

2012 - Atlanta, Georgia, United States

Point Of Vision

Senior Designer and Social Media Strategist

- develop and execute strategic marketing communications initiatives to build brand awareness
- generate concepts and designs for corporate identity, print, environmental, web, mobile, and social media
- draft email marketing copy, website architecture, social media plans, messaging and strategy documents
- manage small to mid-size accounts with multiple projects from conception through completion
- collaborate with project team to drive approach and deliverables within established constraints
2007 - 2012 Atlanta, Georgia, United States

Education

University Of Pennsylvania

Bachelor of Arts in Communications

Philadelphia, Pennsylvania, United States

Portfolio Center

Graphic Design & Strategic Branding, Graduate Studies

Atlanta, Georgia, United States