Marcus Embra
Senior Art Director, EMEA
Sheffield, United KingdomA talented, commercially successful, strategic and adaptable senior creative leader and modern digital marketer. Proven record of managing and delivering multi-channel B2B/B2C solutions that exceed expectations and positively influence international and EMEA revenues.
Confident communicator, resilient to pressure and capable of managing stakeholder relationships, creative and marketing teams, high volumes of work, and tight deadlines. Faultless reputation for developing projects from conception, through creative, to exceptionally executed final delivery - and always within agreed time-scales.
Challenger of traditional methodologies, always innovating and influencing, striving to find ways for teams to work smarter, not harder. Continually transforming working and commercial strategies by building proprietary project and asset management systems and automatisation/customisation technologies. Leveraging data insights to build stronger CX, lead generation and customer acquisition pathways to predictable revenue growth.
Confident communicator, resilient to pressure and capable of managing stakeholder relationships, creative and marketing teams, high volumes of work, and tight deadlines. Faultless reputation for developing projects from conception, through creative, to exceptionally executed final delivery - and always within agreed time-scales.
Challenger of traditional methodologies, always innovating and influencing, striving to find ways for teams to work smarter, not harder. Continually transforming working and commercial strategies by building proprietary project and asset management systems and automatisation/customisation technologies. Leveraging data insights to build stronger CX, lead generation and customer acquisition pathways to predictable revenue growth.
Work Experience
Spiro
Global Sales Enablement Director
Focused on creative/art direction, experience design, integrated campaigns, content and digital marketing, video, product development, brand storytelling, pitch design, and the strategy, development, and execution of UI/UX driven interactive tools that improve sales and operational processes.
Challenging traditional methodologies, always innovating and influencing, striving to find ways for teams to work smarter, not harder. Continually transforming working and commercial strategies by building proprietary project and asset management systems and automation/customisation technologies.
Leveraging data insights to build stronger CX, lead generation, and customer acquisition pathways to predictable revenue growth.
Challenging traditional methodologies, always innovating and influencing, striving to find ways for teams to work smarter, not harder. Continually transforming working and commercial strategies by building proprietary project and asset management systems and automation/customisation technologies.
Leveraging data insights to build stronger CX, lead generation, and customer acquisition pathways to predictable revenue growth.
August 2023
-
Coventry, United Kingdom
Spiro™
Senior Art Director, EMEA
Internally poached by GES/Spiro's Chief Creative Officer during the restructure of their corporate accounts and events divisions into the agency Spiro, before its official launch in March 2022.
Creator of captivating visual communications and global brand experiences. Working with brands such as General Electric (GE), Temenos, Meta/Facebook, Novartis, and IMCD on their brand activations and experiential marketing campaigns.
Creator of captivating visual communications and global brand experiences. Working with brands such as General Electric (GE), Temenos, Meta/Facebook, Novartis, and IMCD on their brand activations and experiential marketing campaigns.
January 2022
- Present
Coventry, United Kingdom
Global Experience Specialists (GES EMEA)
Head of Marketing & Design, EMEA
January 2020
- January 2022
United Kingdom
Global Experience Specialists (GES EMEA)
Head of Design, EMEA
June 2018
- January 2020
United Kingdom
Education
University Of Lincoln (England)
Bachelor of Media Production
September 2000
- July 2003
Lincoln, United Kingdom
Languages
English (Native),
Skills
Adobe Acrobat,
Adobe Bridge,
Adobe Creative Suite,
Adobe Fireworks,
Adobe Illustrator,
Adobe InCopy,
Adobe Indesign,
Adobe Photoshop,
Art Direction,
Brand Activations,
Brand Experience,
Creative Direction,
Creative Direction,
Form Design,
Live Events,
Typography,