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Hi there. My name is Lucas and I’m a graphic designer with a passion for shaping and influencing the human experience. My work is fueled by synergies of strategy and creativity, empathy and logic, influence and delight, analysis and intuition. At the heart of my work is the desire to craft purposeful, compelling … Read More
Hi there. My name is Lucas and I’m a graphic designer with a passion for shaping and influencing the human experience. My work is fueled by synergies of strategy and creativity, empathy and logic, influence and delight, analysis and intuition. At the heart of my work is the desire to craft purposeful, compelling stories and enhance the human experience in our modern, digital world.

It is a privilege to say that I love my job. As a designer, I have a passion for shaping and influencing the visual experience. My design process is informed through studying the human experience and its relationships. With every project, my goal is to craft through a lens of empathy, accessibility, sustainability, and delight.

By improving the function or efficiency of daily objects, and making our world more emotionally engaging, we enrich the human experience. A design solution becomes irrelevant if (1) it doesn’t solve the problem for which it was originally intended to address, (2) the execution is not appropriate, and (3) doesn’t communicate the intended message. We must, first and foremost, concern ourselves with the ‘Why’ before the ‘How’. Addressing the ‘Why’ and doing proper research at the outset will guide us to an appropriate and compelling solution for long-term success.

When I’m not in the studio, you may find me exploring with my German Shepherd, chasing light through a lens, coaching youth baseball, brewing espresso, drawing, at the tennis courts, or pretty much anywhere with good music, good food and great company.

Thanks for stopping by and have a great day! Read Less
Member since: Jun 21, 2010