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Wide ranging experience in London and Melbourne, ranging from above the line ad agencies, to small design studios and working in the arts. Roles primarily centre around creative direction with a hands-on design role. Would like to think I'm quite decent at image making too.

I think it's important for a creative/… Read More
Wide ranging experience in London and Melbourne, ranging from above the line ad agencies, to small design studios and working in the arts. Roles primarily centre around creative direction with a hands-on design role. Would like to think I'm quite decent at image making too.

I think it's important for a creative/designer to bring a slice of themselves to a brief, rather than falling into the trap of simply bringing a slice of reference from the web to imitate. To bring their unique perspective, their interests, their thoughts, their process, and merge them with those of the client to try and create something unique. When time permits, research should be about delving into a brief and approaching it from multiple angles, rather than scanning the web for existing work to replicate. It's something I'm quite passionate about; as technology brings us all closer together, it's important to try and retain the things that make each individual, whether business or person, unique.

I'm now self employed and always on the lookout for projects and people to engage with. I have a melting pot of thoughts, ideas and opinions, and I’d like to share them around. If you feel like creating something with me, let's talk. Read Less
Member Since: Dec 7, 2011