Lesley Lang

Cleveland State University

Cleveland, OH, USA
I am the Communications Coordinator for the College of Liberal Arts and Social Sciences at Cleveland State University. In this position, my responsibilities include participating in the development of the college’s public relations, marketing, communication strategy, and tactics. My role includes developing, executing, and assessing integrated communication and marketing plans while ensuring a consistent and positive public image for the college. In addition, my responsibilities include the creation and production of the college’s communications and publications distributed both online and in print. I perform a full range of graphic/web design, art direction and production duties that support the marketing and communication needs of the college and enhance the colleges’ reputation to both external and internal communities. Furthermore, I evaluate projects and if needed work with the stakeholders to make timely adjustments to marketing and communication strategies while managing the operating budgets and timelines for these activities.

I am also the founder and art director of Plumtree Paper Goods, a custom design and letterpress studio. I am responsible for all marketing materials, which consist of company branding, website, blog, social networks, printed materials, and bridal shows. In addition, I am in charge of the design and production of custom invitations and announcements.

Includes working as the Lead Graphic Designer for the Cuyahoga County Public Library. In this position, my main responsibilities consisted of providing graphic design concepts, layouts, production, web design and leadership to the other designers. While assisting the other designers I provided art direction and training in current trends, graphic software, and design technique. In addition, I facilitated meetings and communicated directly with the members of the library’s foundation, marketing team and graphics department. I was also responsible for the workflow process of marketing projects so they are completed on time and in an efficient manner. Furthermore, I worked directly with the head of production and outside vendors to ensure the quality and timeliness of project completion while enforcing identity standards to ensure that the brand is consistent and accurate.

Other experience includes working as a Lead Production Artist at Lake Front Publications/Leisure Living Magazine. My responsibilities consisted of the development of the newspaper/magazine and web site management. During my employment at Lake Front Publication, I was promoted to the Lead Production Artist of Leisure Living Magazine, which is a subsidiary of Lake Front Publications.

Work Experience

Cleveland State University

Communications Coordinator

Present Cleveland, Ohio, United States

Cuyahoga County Public Library

Sr. Graphic Designer/Art Director

April 2006 - November Cleveland, Ohio, United States

Plumtree Paper Goods

Founder and Art Director

Present North Ridgeville, Ohio, United States

Education

Bowling Green State University

Bachelor of Fine Arts

Bowling Green, Ohio, United States

Savannah College Of Art And Design

Graduate Certificate in Digital Publishing Management

Savannah, Georgia, United States

Awards

American Advertising Federation (AAF) - ADDY Awards

ADDY - Summer Reading Campaign, Cuyahoga County Public Library

2009

American Advertising Federation (AAF) - ADDY Awards

ADDY - Great Books for Kids 08 Edition, Cuyahoga County Public Library

2009

American Advertising Federation (AAF) - ADDY Awards

ADDY - Great Books for Kids 07 Edition, Cuyahoga County Public Library

2008

L. PeRCy

L. PeRCy Design Award - Great Books for Kids 06 Edition, Cuyahoga County Public Library

2007