Branding and Design with Joy Li - 2 of 2

A well-played combination of colour, type, language and illustration are central to Joy’s graphical style, her work intersecting between visual and verbal language and culture.

Joy currently works as a graphic designer at Accompany – a brand and design practice based in Sydney.

What will be covered

This two part Livestream will explore the basics of branding. Join Joy as she creates the brand identity for a fictional island inspired by her time spent socially distanced.

Part One

How to find inspiration, research, conceptual thinking and idea generation, logo exploration and generating brand assets

Part Two

Defining and applying the brand identity system to various collateral

Web: https://joyli.com.au

Instagram: https://www.instagram.com/_joyli

► Click HERE to watch LIVE: https://www.behance.net/live

► Click HERE for REPLAYS: https://www.youtube.com/user/adobePacific/videos

Music by Chillhop

http://chillhop.com/listen

https://www.youtube.com/user/chillhopdotcom

https://www.youtube.com/channel/UCOxqgCwgOqC2lMqC5PYz_Dg

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