OFFSET: Brand Design with Katrina Romulo | Adobe Creative Cloud

Katrina Romulo is a multidisciplinary brand designer based in the Bay Area. She joins Ryan Selvy in this special OFFSET episode of Adobe Live to discuss her social presence, marketing direct to consumer products, and sharing her graphic design process.

Katrina Romulo is a multidisciplinary brand designer based in the Bay Area: https://www.katrinaromulo.com/

Host Ryan Selvy is a live streaming Motion Designer in New York City: https://www.behance.net/RyanSelvy

Subscribe to the Adobe Live YT Channel: https://bit.ly/adobeliveyoutube

Join us LIVE on Behance: https://www.behance.net/adobelive

00:00 Start

01:30 OffSet begins!

04:50 Intro of Katrina

08:30 A Look at Katrina’s work

14:45 The value of participating in design challenges

16:30 Katrina’s favorite highlights of the Brandtober project

18:20 Approaching color before Pantone

24:15 Katrina’s journey with Halia

29:00 Working with moodboards and tips for project consistency

35:20 Channeling emission into illustrations

38:30 From This To That

01:01:00 MONKEY PAWS: A great hand & arm stretch for creatives

01:04:30 ART TALK: Paul Milinski

01:16:30 What’s In Your Sketchbook?

01:19:00 Advice for getting work down on the canvas

01:30:40 Balancing clashing design elements

01:35:00 Designing live begins

01:36:15 How does Kat approach color?

01:37:15 Future design challenge plans for Kat

01:46:15 Kat’s favorite tools in Illustrator

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OFFSET: Brand Design with Katrina Romulo | Adobe Creative Cloud

https://www.youtube.com/watch?v=Gb-KmwR85J0