Create a Brand Identity for Wedding Photographer w/ Sarah Rose Neri - 2 of 2 | Adobe Creative Cloud

Follow along with designer Sarah Rose Neri on Adobe Live as she creates the brand identity for a high-end luxury wedding photographer. In this two-part series, she’ll share her full design process including going over the brand strategy, designing the logo, creating patterns, and mocking up her work in Photoshop. Tune in to the live stream to get your questions answered and to help Sarah bring her designs to life!

Guest Sarah Rose Neri is the creative force behind Sarah Rose Inc, a Raleigh, North Carolina based design studio specializing in high-end branding: https://sarahroseinc.co/

Host Jack Watson is a Senior Designer at Blackbird based in Cleveland, OH: https://www.behance.net/jackwatson2

Join us LIVE on Behance: https://www.behance.net/adobelive

00:00 Start

01:30 Intro of Sarah

04:00 Recap of Day 1

09:30 Reviewing the logo showcase

10:00 Using cc libraries

18:00 Creating patterns

23:00 Challenging parts of the design process

25:00 Does Sarah’s process change from project to project or stay the same?

30:00 Finding inspiration and thinking of new ideas

38:00 Does Sarah set up client assets for print?

40:00 Making design decisions when combining logos and photos

01:05:00 What is Sarah’s favorite part of the creative process?

01:08:00 Transitioning into a design career

01:11:00 Working with mockups

01:26:20 Sharing files with clients

01:30:00 Artist Spotlight

01:47:00 Exporting finished assets

01:49:00 What’s the difference between a lookbook and an investment guide?

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Unlocking creative potential goes beyond tools – it's about cultivating inspiration, fostering innovation, and mastering artistic expression. On the Adobe Creative Cloud YouTube channel, discover stories, concepts, and trends that ignite your creativity. We are your hub for creativity, connecting you with Adobe channels for detailed tutorials and product insights.

Adobe® Creative Cloud™ brings together everything you need to create your greatest work. One membership gives you access to all Adobe professional creative desktop applications, plus new features as soon as they're available. Cloud storage ensures file access anywhere, even on mobile, streamlining concept sharing. Cloud-based services let you build websites, mobile apps, and content for any medium/device. With Behance integration, you can publish your portfolio on your own URL and plug into the world's largest creative community to get inspired, get feedback, and find new opportunities.

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Create a Brand Identity for Wedding Photographer w/ Sarah Rose Neri - 2 of 2 | Adobe Creative Cloud

https://www.youtube.com/watch?v=_gsXI1acAjc