Create the Brand Identity for a Plant-Based Kitchen w/ Anika Aggarwal - Pt 2 | Adobe Creative Cloud

Join graphic designer and illustrator Anika Aggarwal on Adobe Live as she creates the brand identity for a plant-based kitchen that advocates for homegrown produce. During part 1, she will design the logo and define the typography and colors using Illustrator. Come back for part 2 where she will showcase her designs by creating brand collateral mockups in Photoshop!

Anika's Resource Templates: https://adobe.ly/3rtlDeC

Guest Anika Aggarwal is an artist and graphic designer based in New Delhi, India: https://www.behance.net/anikaagg

Host Alex Lazaris is the Creative Director of Lazaris, an independent brand studio based in Portland: https://www.behance.net/alexlazaris

Join us LIVE on Behance: https://www.behance.net/adobelive

Chapters

00:00 Start

01:30 Intro of Anika and a recap of yesterday

06:50 Using Adobe Color and choosing color palettes

15:00 Choosing between the different branding and color options

30:00 How to create a variation of an illustration

35:00 Changing colors / Substituting black and white with chosen color palette

36:00 What does it mean when colors “vibrate”

48:00 Working with Mockups

49:00 What is Adobe Capture?

51:00 The importance of checking a mockup license

52:00 Free Adobe Stock Assets

59:00 Working with smart objects in photoshop

01:17:00 Creating unique shapes

01:40:00 Touching up final merch lockups

01:47:00 How to hide and unhide guides

01:53:00 Recap of the weeks work

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Create the Brand Identity for a Plant-Based Kitchen w/ Anika Aggarwal - Pt 2 | Adobe Creative Cloud

https://www.youtube.com/watch?v=3gcoq57Tik8