Currently the Creative Manager for UFC EMEA.

Description coming soon.

Whilst working for Capita I have broadened my skills in UX & UCD design, specialising in the review & analysis of current websites and providing proposals for redesign solutions for both the visuals & journeys of the sites.

Visual Design specific for web:

Fully layered brand ready PSD concepts
Including Desktop, Tablet and smart phone versions
Additional web ready graphics such as banners.
Concepts for social media layouts such as Twitter & Facebook
Navigation design, Interaction Design, web based forms including registration, login, questionnaires
The creation of wireframes & The creation of simple prototypes using Axure
review technical constraints & take them into account
Writing web copy & concept creation of email templates

User Centred Design:

Use research based on meetings with, & data provision from, relevant marketing departments
Creation of personas to cover key user types identified during research
Translation of persona goals and objectives into logical steps and then on to task based user journeys
Compilation of prioritised user requirements including content, features, and functionality

Research, review & Analysis:

Usability reviews of existing sites
convert their business input into a user focused design solution
Usability Testing & development review
Testing the functionality of re-designed web pages and requesting improvements/enhancements from technical teams

Client Meeting / Persona Workshops:

Involvement in re-design scoping and strategy workshops
Meet & Liaise with client focused business departments
discussing and analysing an existing website with the business to explore strengths and weaknesses of a current site
Liaise with business representatives to agree ideal user journeys through to user task completion
review the results of a given design phase so that comments and other feedback can be factored into design refinement

Branding & corporate identity:

Logo and identity design
Brand guidelines & best practise documentation

Little Red Creative started life as merely a design portfolio, showcasing my Photography. Nowadays Little Red Creative is viewed as a small recognisable brand covering sporting events, design, journalism and fashion. The network for Little Red Creative has grown through social media, recommendations and word of mouth.

Whats great about Little red Creative is that its grown from a little portfolio website into its own identity, using all the experience and skills I have picked up in my employment, making my passion and hobby a professional entity all on its own.

The site has just had a redesign and can be viewed here: www.littleredcreative.com as well as the facebook page: Little Red Creative

I started at Digits as a Junior Web Designer with no prior knowledge of the Web. In the time I have been with the company I progressed from junior, to web developer to design coordinator & Account manager of one of the companies largest & oldest client.

Project management responsibilities:

Deadline control / negotiation & management.
Task breakdown & resource allocation creation using Microsoft project.
Priority evaluation and delegation.
Team work load scheduling.
Client & business liaison, Account management.

Design Responsibilities:

Fully layered brand ready PSD concepts.
HTML & CSS Coding.
Additional web ready graphics such as banners, Content management.
Creation of wireframes,
navigation design
Creation of information architecture designs & sitemaps
Concept & creation of email templates.
ELearning & USB applications

Started as a Junior Photographer and worked through to design development manager in less than a year.

Areas of expertise included:

Complete rebrand of the identity of the company.

Design of all marketing incl signage, POS, booklets, price guides & leaflets, design of all sales collateral.

Family & contemporary portrait photographer, graphic design both for portraiture and Art pieces, retouching and editing all images.

Whilst working at printing.com I worked on designs for various print products including the following:

Marketing collateral including POS, brochures, leaflets, posters, exhibition stands, stationery including email signatures, letter heads & business cards, stickers, booklets, postcards, artwork.