- Worked with clients to gather and define requirements, establish scopes and determine project milestones.
- Incorporated information into designs and illustrations to accurately reflect client visions.
- Stay abreast of emerging creative and designing trends, and adopting them to packaging, editorial design, social media campaigns, and digital designs for clients.

- Developed concepts in collaboration with the creative director, and used them to execute original advertising content with the ideal usage of color, typography, balance and composition for various agency clients.
- Mentored other designers through collaboration and feedback and work with web and video teams to enforce and shape the visual consistency of every communication piece for each brand.
- Designed, produced and adapted marketing tools as documents and sales presentations for the agency and clients.

- Translated strategic direction, briefs and screenplays into high-quality designs, character and background illustrations for animated videos.
- Created and designed marketing and communication graphics for both digital and print media for company clients.
- Participated in the development team of the video mapping for “Alumbrado de Cali, Colombia” in 2015 and 2016

In charge of lighting design projects in commercial, industrial and outdoor settings. This involved reviewing the client's brief in order to select the best lamp option for each requirement. Other responsabilities included customer service, the making of market rates and product orders.

- Designed displays for products (P.O.P) for big, medium and small settings. This included reviewing the client's brief in order to create a design concepts and fullfil all the required functional characteristics, modeling and rendering the final design in 3D softwares and designing the branding for each piece in Adobe Illustrator and Photoshop.