Lars Jorgensen

Executive Creative Director/Creative Director/Sr. Art Director

New York, NY, USA
Over the last decade and some, I have been lucky and privileged to work on some of the best and most creative brands in the world. That doesn't happen without an open mind, lots of drive and an army of talented co-conspires. I consider myself a brand monkey, obsessed with turning business problems and challenging briefs into great creative—that makes a difference.  It's hard, but it's mostly fun, and I've had some great (pitch) wins and losses alike. As you'll most likely already know, I'm well versed in the work of  Western hemisphere but ready to work almost anywhere in the world. I have touched many great agencies over the years, been part of building one (Anomaly Amsterdam) and I still genuinely like to get my fingers dirty and do work.

Work Experience

Freelance

CREATIVE DIRECTOR /ART DIRECTOR / COPY ETC.

Joan Creative
VMLY&R
mcgarrybowen
RGA
Cloud Factory
Pixel 3
DAZN
Trolli
Netflix
Capeline
Verizon
PayPal
June 2017 - New York, United States

Anomaly

EXECUTIVE CREATIVE DIRECTOR

Johhnie Walker
T-mobile
Diesel
The Dutch National Opera and Ballet
Converse
October 2014 - June 2017 Netherlands

Freelance

CREATIVE DIRECTOR /ART DIRECTOR / COPY ETC.

Saatchi NY
Anomaly
Mullen
Lbi
Barkley, Fitzgerald + Co
Intel
Johnnie Walker
P&G Innovation
General Mills
Budweiser
Coors
Applebees
February 2011 - June 2015 Brooklyn, United States

Grey

CREATIVE DIRECTOR

Captain Morgan
Crown Royal
Ketel One
NFL
The Tuna Council
December 2008 - February 2011 New York, United States

Mcgarrybowen, NYC

CREATIVE DIRECTOR

Wall Street Journal
Marriott
Reebok
US Olympic Committee
Hewlett Packard
June 2006 - November 2008 New York, United States

Mcgarrybowen, NYC

ART DIRECTOR

Reebok
Marriott
Disney
May 2005 - June 2006 New York, United States

Saatchi & Saatchi, London

ART DIRECTOR (INTERN)

Toyota
Etc
January 2005 - April 2005 United Kingdom

Wibroe, Duckert & Partners, CPH

ART DIRECTOR

Toyota
Tuborg
2001 - 2002 Denmark

Republica, CPH

ART DIRECTOR

COOP
ETC.
1999 - 2000 Denmark

Brøns & Bengtsen

ART DIRECTOR (TRAINEE)

1995 - 1997 Denmark

Miami Ad School

Teacher

Teaching conception and portfolio classes to 7th and 8th quarter students.
March 2010 - September 2010 Brooklyn, New York, United States

Halvandet, CPH

VENUE MANAGER

Creating, building and designing cultural venue on the unused Copenhagen waterfront.
January 2003 - December 2003 Denmark

Education

Miami Ad School

Portfolio Program

Art Directioon
2004 - 2005 Miami, Amsterdam, London and NYC

Languages

Spanish (Beginner),
English (Fluent),
Swedish (Advanced),
German (Conversational),
Danish (Native),
Norwegian (Advanced),

Awards

CPH Video Marathon

Shortlist

2002

Addy's

Gold (Discovery Chanel "Goldfish")

2005

Addy's

Silver (Hispanics Against Drunk Driving "Potential Crime Scene")

2005

Addy's

Finalist (Hispanics Against Drunk Driving "Potential Crime Scene")

2005

Festival Iberoamericano De La Publicidad (FIAP)

Gold (Hispanics Against Drunk Driving)

2005

Caribe

Finalist (Hispanics Against Drunk Driving)

2005

Caribe

Silver (Hispanics Against Drunk Driving "Cinta")

2005

Addy's

Gold (EasyJet "Stickers")

2006

CEBA

Best single ad under 100K (Wall Street Journal)

2007

The One Club

Finalist (Reebok "Be a woman be a fan")

2008

Ad Age

Merit

2005

New York Festivals Awards

Finalist (NFL "American Family")

2011

The ONE Show

Merit (NFL "American Family")

2011

One Club

Top 10 Sports Commercial Ever (NFL "American Family")

2011

Communications Arts 2011

Winner/Featured 52nd Annual (NFL "American Family")

2011

AICP Next Award 2011

Winner (NFL "American Family")

2011

Time Magazine Top 10 Ads Of 2011

8th Place (NFL "American Family")

2011

D&AD

Pencil (Johnny Walker "Ode to Lesvos")

2017

D&AD

Graphite Pencil (Diesel "Make Love Not Walls")

2017

The ONE Show

Bronze Pencil (Johnnie Walker GW II)

2016

The ONE Show

Silver Pencil (Johnnie Walker GW II)

2016

The ONE Show

Merit (Johnnie Walker GW II)

2016

The ONE Show

Merit (Johnnie Walker "Ode to Lesvos")

2017

The ONE Show

Merit (Johnnie Walker "Ode to Lesvos")

2017

LeBook Connections

Creative Award (Diesel "Make Love Not Walls")

2017

Cannes Lions

Shortlist Film Viral (Johnnie Walker "Ode to Lesvos")

2017

Cannes Lions

Shortlist Film Long Form (Johnnie Walker "Ode to Lesvos")

2017

Cannes Lions

Shortlist Execellence in Partnerships (Johnnie Walker "Ode to Lesvos")

2017

Cannes Lions

Bronze Lions Non-Fiction Johnnie Walker "Ode to Lesvos")

2017

Cannes Lions

Bronze Outdoor Campaign (Diesel "Gay Wedding")

2017

Cannes Lions

Bronze Outdoor Campaign (Diesel "Wall")

2017

Cannes Lions

Bronze Outdoor Campaign (Diesel "Tank")

2017

Cannes Lions

Bronze Photography (Diesel "Tank")

2017

Cannes Lions

Bronze Photography (Diesel "Naked Tank")

2017

Skills

Art Direction, Copy, Creative Direction, Strategy,

Jury Work

Cannes Lions Film 2016
Clios Film 2016
White Square, Belarus, Creativity 2017
Creative Awards 2017
Lisbon Advertising Festival 2017
FIT Awards 2017
Le Book "Connections Amsterdam" 2016

Memberships

One Club
D&AD
ADC New York

Noticeable work

Reebok "Your Move" TV/Print
Wall Street Journal "Every Journey Needs a Journal
US Olympic Committee "Amazing Awaits" NBC promo with Maya Angelou
NFL "American Family" Super Bowl
Budweiser "Black Crown" Super Bowl
Johnnie Walker "Have Character" Global TV/Print
Johnnie Walker "Joy Will Take You Further" Global repositioning TV/Social/Print
Johnnie Walker "Genteman's Wager II" Shortfilm featuring Jude Law
Johhnie Walker "Ode To Lesvos" Short film directed by Talal Derki
Diesel "Make Love Not Walls" TV/Online/Installation/Social/Print/PR