As a head of design, I focus on many different aspects from the project's start to the end phase. I like to be involved in even the smallest details and communicate efficiently with clients and design and development teams. The project's success is my responsibility, so I take that very seriously.

In addition to managing projects, creative teams, and client communication, I also focus on marketing strategy for our design studio.

• Worked on an entirely new mobile app design for an innovative connected electric toothbrush. The app tracks users' brushing sessions and helps improve their overall oral health while rewarding them with smile points for each brushing

• Prepared animated screen behaviors as an explanation for developers about desired UI interaction and micro-interactions for small details like icons and button states

• Designed the low-fidelity wireframes and fully-clickable prototypes for multiple brainstorming sessions about new features and app UX improvements

• Designed complete brand guidelines, including color palette, typography, iconography, and other assets needed for various marketing purposes

• Communicated with a team of developers and project managers as well as executive-level stakeholders

• Technologies used: Figma, Sketch, Adobe Photoshop, Adobe Illustrator, InVision, Principle for Mac

• Worked closely with a digital product director at Dermalogica, a well-known cosmetic brand from Los Angeles, California.

• Created user journeys for a new digital product that uses artificial intelligence to perform detailed analysis (by scanning the user's face) to provide a list of skin conditions and suggest recommended products to improve the user's skin health.

• Once I defined a strong UX through medium-fidelity wireframes, I focused on setting a unique visual tone for the user interface.

• Created icons, illustrations, and additional digital assets to accompany the previously defined visual style guide.

• Designed the app user interface for web (desktop and mobile responsive), mobile, and tablet devices.

• Along with all major pages from the user journey, I also paid attention to less visible UI elements that often get overlooked during the design process, including empty states, alert messages, modals, dropdown menus, and others.

• Animated the essential UI elements and created a fully functional, clickable prototype to effectively communicate design ideas with the executive-level stakeholders and the development team.

• Created micro-interactions to take the static designs to a whole new level.

• Guided junior designers and senior developers on the design process and UX strategy.

• Technologies: Sketch, Adobe Photoshop, Adobe Illustrator, Principle, InVision

• Conducted 1-on-1 video call sessions with UX/UI design students that are entering the world of design

• Provided written feedback on students' design assignments

• Guided students throughout the 6+ months online course till graduation and building their portfolio

• In addition to educating students about design tools, best practices, and design thinking, I also provided valuable career insights and educated them about the business side of being a UI/UX designer

• Toptal is a network for elite freelance software engineers and digital designers backed by Andreessen Horowitz, Adam D'Angelo, Ryan Rockefeller, and more, with an $80M+ revenue run rate. Toptal has worked with J.P. Morgan, Axel Springer, IDEO, Pfizer, and Rand McNally. High-growth companies like Airbnb, Artsy, FundedByMe, Zendesk, and more.

• Went through a rigorous 2 months of interviewing, portfolio validating, and real project assignment before joining the team.

• Got an opportunity to work on around 20+ projects on Toptal so far for clients ranging from start-ups, small businesses, and large enterprise companies.

• Maintained a proven record of happy clients and a 100% project success rate.

• Besides being a digital product designer, I also got to work on promoting and introducing Toptal to my peers, and I have successfully referred both new talent and clients to the platform.

• Technologies: Figma, Sketch, Adobe Photoshop, Adobe Illustrator, Principle, InVision

• Worked per-project with various international startups and large enterprise companies.

• Met with clients in person and virtually online.

• Identified the problems early in the project during the research phase.

• Conducted UX research, including personas, user flows, and low-fidelity wireframes.

• Transformed the previously created wireframes into visually appealing and engaging user interfaces.

• Provided comprehensive style guides to help speed up the development process and ensure design language consistency.

• Created interactive prototypes and micro-interactions to effectively communicate design ideas with the executive-level stakeholders and the development team.

• Delivered projects on time and to the client’s satisfaction.

• Technologies: Adobe Photoshop, Adobe Illustrator, Sketch, Principle for Mac