Kristen Chase
Visual Merchandising Manager & Graphic Designer
Oakland, CA, USA
5102309429
be.net/kristenchase
Work Experience
Benefit Cosmetics
Visual Merchandising Manager & Graphic Designer
Visual Merchandising Manager for ULTA x Target, Travel Retail, HSN and QVC. Worked with most retailers over the years including; Sephora, SIJCP, Kohl's, Nordstrom, Nexcom Exchange, Army & Air Force Exchange Services and Marnie Exchanges
Develops visual merchandising strategies for new product launches and seasonal initiatives, including yearly strategy development and monthly/seasonal executions
Manages and plans the creation of all visual communications, including quarterly directives
Independently resolves store specific merchandising challenges that require adaptations, including counter size, store type, volume, spatial constraints and inventory levels
Manages yearly visual budget tracking, to include yearly planning, monthly updates and special projects
Designs and develops visual merchandising graphics for all product launches, new fixtures and new store environments
Graphic Design leader within the team, mentoring new designers to understand how to stay on brand for graphics within their channels
Oversees Travel Retail store openings and renovations, as they relate to visual merchandising
Develops visual merchandising strategies for new product launches and seasonal initiatives, including yearly strategy development and monthly/seasonal executions
Manages and plans the creation of all visual communications, including quarterly directives
Independently resolves store specific merchandising challenges that require adaptations, including counter size, store type, volume, spatial constraints and inventory levels
Manages yearly visual budget tracking, to include yearly planning, monthly updates and special projects
Designs and develops visual merchandising graphics for all product launches, new fixtures and new store environments
Graphic Design leader within the team, mentoring new designers to understand how to stay on brand for graphics within their channels
Oversees Travel Retail store openings and renovations, as they relate to visual merchandising
January 2016
-
California, United States
Freme à Papier
Production and Design Assistant
Graphic Designer, Cat Seto Paper Studio and Boutique
Lead designer for our new line Ferme A Papier
Oversaw six designers
Participated at the National Stationery Show to present, sell and assemble trade show booth
Implemented important marketing strategies to ensure goals where being met at the show
Designed and Directed Catalog for Ferme A Papier
Oversaw various projects related to the launch of the new product line
Created designs for freelance assignments for Tiny Prints, Minted and in-house studio projects
Assisted with printing productions of products and custom invitations
Lead designer for our new line Ferme A Papier
Oversaw six designers
Participated at the National Stationery Show to present, sell and assemble trade show booth
Implemented important marketing strategies to ensure goals where being met at the show
Designed and Directed Catalog for Ferme A Papier
Oversaw various projects related to the launch of the new product line
Created designs for freelance assignments for Tiny Prints, Minted and in-house studio projects
Assisted with printing productions of products and custom invitations
July 2012
- August 2015
United States
Education
Academy Of Art University (AAU)
Graphic Desig B.F. A
California, United States
Languages
English (Native),
Tagalog (Conversational),
Skills
2D Printing,
3D Printing,
3D Renderings,
3DVM,
Adobe CS 6.0,
And Microsoft,
Design Principles,
Dreamweaver,
ENDCAPS,
Fetch,
File Maker Pro,
Fixture Design,
Flash,
Ideation,
MAC And PC,
Office Suite.,
Printing,
Printing Processes,
Project Management,
Sketchup,
Typography,
Vendor Relations,
Visual Merchandising,