•Interpreted data and research into smart design recommendations that provided the best user experience while supporting business objectives.
•Re-branded Commencement and Residency event strategies with innovative designs that resulted in memorable experiences and record high social engagement.
•Partnered with internal brand and media teams and external agencies to ensure flawless media campaign execution.
•Connected the B2B/B2B2C creative team to the brand expression work and new assets for a consistent brand presence in the market.
•Explored and created a design template library for team efficiency and brand consistency.
•Built and maintained an effective file structure organization for faster and consistent team outputs.

•Interpreted data and research into smart design recommendations that provided the best user experience while supporting business objectives.
•Re-branded Commencement and Residency event strategies with innovative designs that resulted in memorable experiences and record high social engagement.
•Partnered with internal brand and media teams and external agencies to ensure flawless media campaign execution.
•Connected the B2B/B2B2C creative team to the brand expression work and new assets for a consistent brand presence in the market.
•Explored and created a design template library for team efficiency and brand consistency.
•Built and maintained an effective file structure organization for faster and consistent team outputs.

•Collaborated with Vertical Marketing Managers to support business objectives with creative services.
•Designed a CU website that helped inform the current homepage design that resulted in innovative digital design
and an elevated user experience.
•Built proprietary photo strategies for 3 photo shoots creating an ownable, unique library of assets that differentiate the CU brand from competitors.
•Collaborated on cross-functional teams and provided design support to create engaging and meaningful extracurricular events in Marketing and the CU organization including Think Big and Women in Leadership.

- Create original print book and eBook cover designs, including custom illustrations, from concept to completion based on author input and book imprint quality standards.
- Format book interiors of all genres and lengths for all Mill City Press imprints.
- Produce and time-manage multiple cover design and interior formatting projects while ensuring completion within deadlines and budget, and an excellent client experience.
- Provide leadership in place of Creative Director’s absence, including moderating covers and interiors to maintain imprint quality, and quoting time and budget allowance for design projects.
- Assist in hiring, training, and managing freelance Designers, in-house Associate Designer, and in-house Author Coordinator.
- Build and test new Expedited Formatting Service to format interiors in half the contractual time.
- Design marketing materials for book marketing campaigns and online distribution vendors.
- Communicate with printers to obtain design materials and troubleshoot file errors.

- Collaborated with clients and the Bradley Paper team to create custom wedding, business, birthday, and special event invitations and print materials.
- Maintained strict regulation of design time allowance, with a strong emphasis on speed and accuracy.
- Provided on-site brainstorm sessions for clients unfamiliar with design process and production.
- Worked closely with web master to reorganize and update lacking and outdated website.
- Created and implemented marketing strategy and identity with ad campaigns.

- Teamed with marketers and clients to promote University organizations and events, and presented concepts and designs to all levels of leadership.
- Multi-tasked numerous projects while maintaining deadlines and positive client interaction.
- Managed creative process from initial sketches to execution and final production.
- Prepared files for print and worked closely with printers and vendors to ensure production success.
- Designer responsible for Homecoming 2007 campaign and Lunch With The Chefs program.