Showcase & Discover Creative Work

Keith Corcoran

Art Director

Cleveland, OH, USA
330-888-5968
A world-traveled creative leader with 15+ years combined professional visual design and creative leadership experience. Highly skilled in the conceptualization, planning, management and execution of creative product which establishes an emotional connection between the consumer and the client's brand.
Work Experience
Cleveland, OH, USA
Aug 2014Present
Adjunct Faculty
Under direction of the Department Chair of Game Animation and Game Design:
- develop and manage syllabus materials for Intro to Animation course
- coordinate courseware and curriculum with academic department chair
- facilitate class instruction
- evaluate student performance
Cleveland, OH, USA
Mar 2014Present
Creative Director user Experience
Managing the design, development and execution of large format touch screen User Experience and User Interface in traditional vending and automated retail applications for world-wide markets.
Kirtland, OH, USA
Jul 2013May 2014
Adjunct Faculty, Illustration, Packaging Design
Under direction of the Graphic Design Department Chair:

- develop and manage syllabus materials
- coordinate courseware and curriculum with academic department chair
- facilitate class instruction
- evaluate student performance
Cleveland, OH, USA
Mar 2012Mar 2014
Creative Consultant
Brand development, advertising creative, web site UI/UX design. Providing high level conceptualization, design, illustration, animation and creative solutions for clients such as Cartoon Network, Kraft Brands (Crystal Light), Novartis Pharmaceutical, and American Greetings.
Cleveland, OH, USA
Dec 2005Feb 2012
Interactive Art Director
Managed and mentored cross functional teams of 6-10 in-house and freelance* creative professionals consisting of designers, copywriters and interactive developers. (*freelance budget of $75000 annually)

Client side collaboration with agencies such as Omnicom, Digitas, and MediaVest for the planning and execution of creative product for major consumer brands such as Kraft, Disney, Toyota, Pepsi, Starbucks.

Conceptualized, managed and executed innovative content solutions and creative products through the entire product life-cycle which resulted in acquisition of over $12M advertising revenue for FY11, exceeding projections by over 25%.

Developed and implemented training and mentoring standards and practices for direct reports and peer-groups as well as division-wide Lessons in Leadership lecture series to Corporate Human Resources, American Greetings Design Studio, and incoming intern groups.
New York, NY, USA
20042005
Interactive Brand Manager
Managed all aspects of HOT97 brand presence online (www.hot97.com) and print advertisements including site design, custom online promotional programs, contests and regional billboard promotions.

Managed and administered online affinity club creating compelling newsletters and promotions which resulted in an increase of users from 100k to 300k within 6 months.

Conceptualized, executed and managed the freelance production of custom interactive advertising programs launched in conjunction with on-air advertising promotions.

Analyzed site usage and revised user experience / user flow to consistently increase page views and time on site month over month for entire year while increasing custom and media sales revenue to exceed stated goals.

Interfaced directly with internationally recognized talent to set up photo shoots, conduct recorded interviews and facilitate online live chat sessions.
New York, NY, USA
20022004
Independent Creative Consultant
Provided on and off-site creative consulting and design services to wide variety of clients including Bank of America, FOREX.com, Universal Music Group, Atlantic Records, and Lagardere Active North America.

Managed sub-contractors in the fields of programming, copywriting and design to ensure on-time delivery of creative product.

Established and maintained client side relationships to determine client goals and vision, communicate creative concepts, and manage client expectations to keep projects on time and within established budget.
New York, NY, USA
20002002
Senior Designer / Creative Dir
Created and maintained print and multimedia marketing collateral targeting B2B investment banking clients valued in excess of $5 million.

Managed staff of 1 designer and 2 developers responsible for creating first-of-its-kind web based asset management application.

Collaborated directly with senior management to establish buy-in on user flows and site look and feel mocks.
Heidelberg, Germany
19982000
Creative Director
Served as Senior Non-Commissioned Officer in charge of visual communication for Supreme Commander of all US Army Forces in European Theater used in Congressional and multinational NATO presentations.
Sierra Vista, AZ, USA
19961998
Graphics Manager / Creative Director
Supervising 4-6 creative personnel, planned operational workload and priority for creating, manipulating, and integrating visual information products in support of Battalion sized Communications organization (equivalent to 600+ employees).
Seoul, Korea, South
19951996
Senior Designer / Graphics Manager
Directed 3-5 designers in execution of creative content; determined media, style, design and technical requirements to create and develop visual information presentation products in support of Brigade sized Military Intelligence organization (equivalent to 1200+ employees).
Fayetteville, NC, USA
19911995
Graphic Designer
Created illustrations, layouts, map overlays, posters, graphs, and charts in support of training and battlefield operations for combat-ready parachute infantry brigade.

Combat tour as Airborne Infantryman during operation Desert Storm (1991), Iraq.
Education
Cleveland, OH, USA
2009
Case Western Reserve University
Project Management: From Concept to Plan
Cleveland, OH, USA
2008
Case Western Reserve University
Advanced Emotional Intelligence: The Relational Aspects
Cleveland, OH, USA
2008
Case Western Reserve University
Introduction to Emotional Intelligence
Cleveland, OH, USA
2007
Case Western Reserve University
Performance Management: Building Staff Every Day, Every Year
Severn, MD, USA
1994
Defense Visual Information School
Multimedia Illustration Course
Cleveland, OH, USA
Aug 2012May 2014
Cuyahoga Community College
Associates - Interactive Media
Skills
 
Adobe Creative Suite, Advertising Design, Art Direction, Audio Production, Client Relations, Creative Problem Solving, Fine Arts, Interaction Design, User Experience, Video Production