Freelance Creative Director
Executive Creative Director
My responsibilities included team leading, interaction with other department leads, project deliveries and new business actions.
- December 2015
Senior Creative Director
Helped to establish and grow the Hamburg unit. Coordinated creative work from different global and european offices.
With Blast as the digital lead agency for NIVEA, delivered campaign that celebrated 100 years the iconic brand, having Rihanna as the big star to connect with a younger target group. Worked all over the global digital brand presence to deliver a great consumer experience while being extremely flexible for the countries to roll out and adopt and to deliver a highly beneficial experience for consumers. Based on NIVEA’s commitment to be a skin companion for life, we created launch campaigns, international guidelines and advisory platforms for skin, hair, sun and baby care.
Won NOVARTIS german account and helped the different Novartis brands (Voltaren, Fenistil, Lamisil, etc) to improve their product campaigns, lifted the digital brand presence to a new level and supported them with content that travelled beyond traditional pharmacy channels. Digital campaigns as part of through-the-line. Developed brand websites and allways on content to raise awareness and engage.
Won Castrol EDGE global account. Global digital campaigns for the OEM. Unifying brand positioning.
Won Blohm+Voss and Danone local accounts.
- April 2015
I managed and mentored the creative team to deliver outstanding and award winning digital communication for luxury and FMCG as well as health, medical, insurance and safety clients. My team was trusted with the whole digital communication for Montblanc and all Storck product range. Helped to bring new business by winning pitches for Swarowski, Thomas Sabo, Itzehoer, Cairo and Graf von Faber-Castell.
- December 2010
Senior Art Director
Responsible for the global digital brand communication for SEAT S.A. which included 2 global website relaunches, campaigns for all product launches and creation of international guidelines for the country stakeholders.
- realization of the complete dot.com relaunch and international CI guidelines.
- online flash specials for every car launch, car events, etc.
- banner campaigns
- many other jobs as a guest for the other unities of the Elephant Seven Network for clients like Mercedes, Montblanc, Audi, Skoda and others.
- April 2006
Partner and founder. Developed ambitious integrated communication for main regional clients while building a reputation. Design and development of websites and multimedia applications, integrated communications and offline campaigns.
- July 2000
Freelance Art Director, Designer Und Illustrator/Cartoonist
Intensive cooperation with advertising agencies and artists in the creation of high quality print and digital artwork. Designed websites already with the early internet possibilities and multimedia applications.