Leading re-design of core product within broader user platform.

-Wireframing quick, iterative solutions based on user testing and feedback.
-Working with development, product and broader UX team to align and solve user problems.
-Collecting business and functional requirements.
-Assessing and re-thinking user workflow through qualitative research.

Leading user-centred design solutions for iClinic's next generation EMR systems across BC.

Primary
- Establishing UI guidelines and art style for 'sub-speciality' modules
- Collecting business and functional requirements
- Prototyping design concepts, flow diagrams for specific features (Medications module, Monitoring, etc.)
- Conducting usability tests with users, improving navigation
- Devising user testing solutions for reduction of cognitive load of UI

Primary
- Establishing UI and brand guidelines for consistency for web/mobile platforms and marketing content.
- Optimizing on-boarding through active user engagement as opposed to a passive one.
- Employing rigorous UX processes (Research, wireframing, testing, iterating)
- Analyzing data of web traffic through heat-maps, recordings and providing solution for higher conversion.
- Advocate for user journey experience mapping (Touch points, user thoughts, KPI, core actions)

- Developing app feature concept, storyboards, site map, wire-framing and user interactions.
- Researching and compiling notes of competitor products for user journey document.
- Liaising with product/project managers and communicating user centered design strategies.
- Designing UI elements, icons and interactions.

- Setup and take down of installation work for students
- Class discussion around lecture

Defla Studio is a brand documentary and video production studio. We focus a great deal on what's going on around our home in Vancouver. By applying both our storytelling and visual narrative skills in we hope to capture and represent brand identity through video and film.

- Developing educational video curriculum for business accelerator.
- Liaising with art director and copywriter to create concept for video series.

- Designing company mascot and branding.
- Iterating on future product designs.

The Master of Digital Media program (MDM) is an internationally recognized, research informed, and industry relevant professional graduate program that engages students in the development of digital media products.