Work Experience
- Founder and Lead DesignerPhrame Creative — CA, USA
- Director of Creative ServicesCyto Communications — Columbia, MD, USA
- Creative DirectorCornerstone Advertising — Baltimore, MD, USA
How I think
Strategic decisions will get made. This is one of those diamond hard truths that tend to irritate philosophy students. But then, what doesn't irritate them?
So, the next question is, "On what criteria?"
Hence the importance of a comprehensive strategy matched to the complexity of the challenge.
How I lead
Collaboratively. For no one accomplishes anything without the insight and efforts of others. True collaboration requires transparency, trust, and a shared objective.
Articulate the goal. The real one. Not some hidden, personal or departmental one. Only when we agree on the stated goal can we begin…
Read MoreHow I add value
With nearly 30 years of experience servicing a wide variety of industries, I bring a rare depth of business knowledge to the creative process. Rarer still is my ability to associate disparate aspects of business to gain insight uncommon to many of those in the creative field. Hey, I'm just saying.…
Read MoreMember Since: July 27, 2010
