Joseph Tucker

Creative Director / UX Designer

Orlando, FL, USA

Work Experience

DigitalUs Agency

Creative Director

Creative direction, art direction, project management and consultation for a wide variety of partners and corporate clients. Work includes creative, concept, visual design and brand development for traditional & interactive UX/UI design for desktop and mobile using a user-first design approach. Creating wireframes, lo/hi-fi prototypes through collaboration with product owners and application developers using UXPin, InVision and various Adobe programs. Also participate in A/B testing sessions and coordinating iterative implementation of the UX based on feedback by analyzing data.

Clients: OneBlood, DLT, Florida Dairy Farmers, American Dairy, Lynx, CNL Bank, Foundry, City of Miami Beach, Florida Department of Education, Miami Beach VCA, Seminole County Public Schools, Avant Healthcare & Aliera Healthcare
January 2016 - October 2018 Florida, United States

Solodev

Creative Director

Creative lead for UX/UI design strategy for a web experience software solution company; promote clients’ user experience across digital, web and mobile platforms; successfully rebranded and launched many startups, including an award-winning platform. Created user flows, wireframes, UI mockups, and prototypes across a responsive web experience.

Clients: Solodev CMS, OCOA, Amazon Marketplace

August 2014 - October 2018 Florida, United States

Evolve

Interactive Designer

Collaborated directly and indirectly with Evolve’s largest clients on their mobile, desktop and email initiatives. Worked front-end development utilizing HTML5, and CSS3 leveraging Bootstrap framework.

Clients: LongHorn Steakhouse, Viera and SunRail.
August 2013 - May 2014 Florida, United States

Darden Restaurants

Contract Designer

Designed menu’s, brochures, banners, and graphic presentations that visually communicated the intended message to employees and various other stakeholders.

Clients: Red Lobster, LongHorn Steakhouse, Olive Garden, Seasons 52 & Bahama Breeze.
June 2013 - July 2013 Florida, United States

HARD ROCK CAFE

Contract Designer

Worked as a contract designer for Hard Rock International in Orlando on the “See the Show” campaign. Created designs for the music events, cafe & hotel graphics, show events and music venue’s.
June 2012 - July 2013 Florida, United States

Six Degrees

Art Director

Managed the art department and event campaigns; designed print and digital media; trained and managed a team of designers; collaborated with writers, department managers and compliance teams; managed vendors; supported associates with direct marketing

Clients: BMW, Volvo, VW, Honda, Primera, Phil Kean, Charles Clayton Construction & Akers Custom Homes
December 2011 - April 2012 Florida, United States

NBC Universal Orlando

Interactive Designer

Worked on a team of interactive designers creating flash animation, rich media, UI design, landing page design & email on award winning projects such as The Wizarding World of Harry Potter and Halloween Horror Nights XXI.
June 2011 - December 2011 Florida, United States

Mind Comet

Senior Designer

Maintained knowledge of current best practices in user interface design, conceptualization, web usability, information architecture, wireframes, navigational prototypes and front end development.
June 2009 - December 2010 Florida, United States

Leisure Bay

Art Director

Creative UI & UX development/design of websites, online marketing campaigns and various web based experiences.

Lead creative on concept for print advertising, packaging, collateral materials and various branding campaign elements.
September 2002 - June 2009 Florida, United States

Education

UCF

Art - Graphic Design

August 1994 - May 1997 Orlando, Florida, United States

Full Sail

Digital Media

May 2000 - June 2001 Orlando, Florida, United States

Awards

MarCom Awards

Platinum Winner

2018

MarCom Awards

Gold Winner

2018

Hermes Awards

Gold Winner

2017

Davey Awards

Silver

2017

W3 Awards

Silver

2016

The Communicator Awards

Silver - "Magellan Advisors"

2016

AVA Digital Awards

Gold

2016

W3 Awards

Silver Award

2015

Interactive Media Awards

Best in Class - Government

2015

Interactive Media Awards

Best in Class - Education

2015

SKILLS

Creative Direction, High & Low Fidelity Wireframes, Prototyping, User Flows, Information Architecture, Storyboarding, Print & Web Design, HTML, CSS, ADA Compliance, Usability, Responsive Design, Competitive Analysis, UX Strategy, UI Visual Design, Iconography, Photography, Typography, Brand Development & Brand Identity.

TOOLS

Adobe Illustrator, Adobe XD, Adobe Photoshop, Adobe InDesign, Adobe Dreamweaver, Adobe After Effects, Sublime Text, Bootstrap, Invision & UXPin Prototyping.