In charge of the digital launch of UltraDoux from L'Oreal as well as their ongoing communication, my work responsibilities were involving as much concepting than Art Direction and over viewing UX or leading the designers.
I was also involved in the AXA Lab project which translated into a month of workshop with client in four different countries (Phillipines, Indonesia, Malaysia, Singapore). As a team we were solving on a weekly basis a problem linked to their markets,then generating UX, AD and prototyping, in few days.

Upon my knowledge of the brand and market, I was honored to be promoted and got the responsibility of the most iconic Jordan brand.
This was a unique opportunity to learn more about the legendary man, the history of this brand and its vision. Its development in China was again on another level, ruled by precise events and campaigns. From a digital point of view, content and timelines were key elements in order to have a consistent storytelling and easily understandable approach.

Brand and Identity creation, Strategy, Packaging, Print and Webdesign for luxury & premium brands such as Shang-Xia, Citroën, ERAI, Triumph Lingerie, Bioderma, Avène, Arjo Wiggins and Yann Debelle de Montby.

Worked on websites, flash games and iphone/ipad UI, for clients such as Sony Pictures, Universal Pictures, Paramount, LucasArts.

Graphic Designer for the brand Decathlon, doing print promotional communication.

Three months internship, working for clients such as : Pringles, Well, Hoegaarden, Nicolas Feuillate, ..

Two Months internship, creating nightlife advertising, packaging, and webdesign.

Interactive studio where I did a short internship, working on project such as Le Coq Sportif, Loreal, 2M, ..

Two years in this master of Visual Identity, Advertising, Edition and Packaging.

Three years in Graphic Arts, Multimedia Languages, development of prospective projects with Industrial Partners, mastering the computer as a tool.