Jean Soto
Art Director
Santo Domingo, Dominican Republic
+18296399124
be.net/jeansoto
An award-winning multidisciplinary designer with over 5.5 years of experience at top-notch agencies like Ogilvy and BBDO, specializing in branding, logo design, art direction, and advertising. My work is all about creating captivating brand experiences that resonate with audiences and forge lasting emotional connections. I've directed numerous successful advertising campaigns, skillfully blending creative concepts with strategic insights for impactful results. Always keeping up with the latest industry trends and technologies, I deliver innovative solutions that elevate both established brands and startups. With a highly creative and out-of-the-box mindset, I continually refine my craft and eagerly anticipate the next creative challenge. Let's create something amazing together!
Work Experience
Ogilvy Dominicana
Art Director
- Developed modern, minimalist brand guidelines, ensuring consistency across all marketing materials and visual touchpoints.
- Collaborated with team members to create cohesive and impactful advertising campaigns that engaged target audiences.
- Directed photoshoots and video productions, collaborating with photographers, videographers, and talent, while also overseeing the design and production of high-quality assets for various media channels.
- Mentored and managed graphic designers, fostering skill development, growth, and a collaborative work environment.
- Collaborated with team members to create cohesive and impactful advertising campaigns that engaged target audiences.
- Directed photoshoots and video productions, collaborating with photographers, videographers, and talent, while also overseeing the design and production of high-quality assets for various media channels.
- Mentored and managed graphic designers, fostering skill development, growth, and a collaborative work environment.
April 2022
- Present
Santo Domingo, Dominican Republic
Pages Bbdo
Sr. Visual Designer
- Upgraded brand identities with modern and future-proof visual communication strategies.
- Developed creative concepts and executed visually stunning designs for multi-channel advertising campaigns.
- Produced high-quality assets such as billboards, transit ads, and social media graphics while collaborating closely with external vendors.
- Fostered strong client relationships by providing strategic design recommendations that align with project objectives
- Successfully managed multiple projects with attention to detail and tight deadline requirements.
- Developed creative concepts and executed visually stunning designs for multi-channel advertising campaigns.
- Produced high-quality assets such as billboards, transit ads, and social media graphics while collaborating closely with external vendors.
- Fostered strong client relationships by providing strategic design recommendations that align with project objectives
- Successfully managed multiple projects with attention to detail and tight deadline requirements.
October 2019
- April 2022
Santo Domingo, Dominican Republic
Compass Audiovisual
Graphic Designer
- Developed visually compelling digital advertising campaigns for social media platforms to create engaging content.
- Assisted in the development of style guides and design templates to streamline production processes and maintain brand consistency across various projects
- Conceptualized and executed branding and logo designs for various brands, ensuring consistency across all touchpoints and effectively communicating brand values and messaging.
- Assisted in the development of style guides and design templates to streamline production processes and maintain brand consistency across various projects
- Conceptualized and executed branding and logo designs for various brands, ensuring consistency across all touchpoints and effectively communicating brand values and messaging.
July 2018
- October 2019
Santo Domingo, Dominican Republic
Education
Altos De Chavon School Of Design
Visual Comunication Major
September 2015
- May 2018
Santo Domingo, Dominican Republic
Brother Escuela De Creativos
Integral Creativity
October 2019
- April 2022
Santo Domingo, Dominican Republic
Languages
Spanish (Native),
English (Fluent),
Awards
Luum Awards
Silver - "El Peso del Bullying" - Child Rights Education And Awareness Category / Luum Awards
2023
La Vara Creative Awards
Bronze - "El Peso del Bullying" - Health and Pharma Category / La Vara Creative Awards
2023
La Vara Creative Awards
Bronze - "El Peso del Bullying" - Social Responsability Category / La Vara Creative Awards
2023
La Vara Creative Awards
Silver - "El Peso del Bullying" - Design Category / La Vara Creative Awards
2023
Effie Awards
Gold - "Doble carácter, Doble Reserva" - Alcoholic Beverages Category / Effie Awards
2022
La Vara Creative Awards
Bronze - "Somos Asi Porque Somos de Aqui" - Craft Category / La Vara Creative Awards
2021
La Vara Creative Awards
Gold - "Lo que Realmente Aportas" - Direct Category / La Vara Creative Awards
2021
La Vara Creative Awards
Gold - "Lo que Realmente Aportas" - Live Experience or Activations Category / La Vara Creative Awards
2021
La Vara Creative Awards
Gold - "Lo que Realmente Aportas" - Live advertising and events Category / La Vara Creative Awards
2021
La Vara Creative Awards
Gold - "Lo que Realmente Aportas" - Media Category / La Vara Creative Awards
2021
La Vara Creative Awards
Gold - "Lo que Realmente Aportas" - Social Responsability Category / La Vara Creative Awards
2021
La Vara Creative Awards
Silver - "Lo que Realmente Aportas" - Using Events & Actions Category / La Vara Creative Awards
2021
Effie Awards
Bronze - "Somos Asi Porque Somos de Aqui" - Alcoholic Beverages Category / Effie Awards
2021
Effie Awards
Silver - "Lo que Realmente Aportas" - Media Content & Partnership Category / Effie Awards
2021
Skills
Advertising,
Art Direction,
Branding,
Corporate Identity,
Graphic Design,
Logo,
Marketing,
Photography,
Print,
UI/UX,
Web Design,