Jay Brewer

Lead UX / User Interface Designer - Product Designer

Arlington Heights, MA, USA
Talented user experience designer and manager with proven skills leading teams of designers and engineers to create world class games, web sites, and mobile applications.

15+ years optimizing user experience for brands like Pepsi, DC Comics, Lord of the Rings, and Hasbro. Ability to reassess and improve retention for games, web sites, and E-commerce.

Specialties: UX, Web application design, user interface design, product design, team building, design project management, game design, and game production

Work Experience

Rapid7

Vice President, Experience Design

January 2017 - Cambridge, Massachusetts, United States

Rapid7

Senior Director, User Experience

Responsible for creating, leading and building a world class user experience in the Rapid7 portfolio of products.
August 2015 - January 2017 Massachusetts, United States

Turbine

Lead UX / User Interface Artist & Designer

Directed and implement UI Effort for Infinite Crisis - a DC Superhero MOBA.

● Led team of UI/UX designers and engineers.
● Designed wireframes for UI/UX flows for various game systems including game achievements, HUD feedback, and scoring.
● Created the UI workflow for new engine, and worked to ensure less steps and less overall effort to create a AAA UI.
● Designed in-game store and purchase flow
● Established on ramp UX for new players and improved new player retention 2.5x
● Overhauled veteran player experience with improved retention of 2x
● Created green light video and pitch to get game funded

Other positions at Turbine: Senior User Interface Artist for Dungeons & Dragons Online: Stormreach, Eberron Unlimited. Lead User Interface Artist for Lord of the Rings Online: Shadows of Angmar, Mines of Moria, and Siege of Mirkwood.
August 2005 - August 2015 Massachusetts, United States

Affinnova

Director of Design Technology

Affinnova’s mission allowed me the opportunity to combine my knowledge of off-line product development and on-line design. By applying the theory and science of genetics to online consumer surveys, I created a process that dynamically evolved 3D and 2D designs in real-time, allowing participants to create designs based on their likes and dislikes.
February 2001 - June 2005 Waltham, Massachusetts, United States

New York Times

Chief, User Interface & Product Design

I applied my user interface knowledge to design Abuzz.com (acquired by New York Times Digital), a knowledge network that used email and the Web to connect people with relevant information and points of view.
December 1998 - January 2001 Cambridge, Massachusetts, United States

Hands On Toys, Inc.

Senior Toy & Graphic Designer

I utilized my background in graphic and product design to build award-winning toys at Hands On Toys. I de-signed more than 15 toys, culminating in Parenting Magazine's Best Toy of 1997 and 1998 for Wrapsters and Wiggly Giggly. Five of my toys have won more than 10 awards between them.
October 1996 - December 1998 Woburn, Massachusetts, United States

Natural Intelligence

Graphic & User Interface / Web Designer

Working at Natural Intelligence gave me a broad exposure to user interface, database and software design. I designed and implemented user interfaces for Natural Intelligence software products and executed design services for other departments and outside clients.
April 1995 - October 1996 Cambridge, Massachusetts, United States

Total Learning Concepts

Graphic Designer

I started my design career creating pharmaceutical sales training materials for various drug companies including Merck, Schering Plough, and others.
- April 1995 Boston, Massachusetts, United States

Education

University Of Maine

Double Major - Bachelors, Journalism & Philosophy

August 1990 - May 1994 Orono, Maine, United States

Languages

English (Native),

Skills

Actionscript 2-3, Adobe Illustrator, Animation/Motion Graphics Flash, Photoshop, Scaleform, Usability Protocols, User Testing, UX & UI Design, Visio, Web Site Analytics,