Isa Sobrinho
UX Designer
AZ, USAI am a UX Designer with a Graphic Design background and almost 10 years of experience in branding and design thinking.
With both a bachelor's in Graphic Design and a completing bachelor's in Biology, I make sure to bring to each and every project a strong critical mindset, resourceful problem-solving skills, and a passion for reaching creative answers properly supported by data.
Specialties: Adobe XD, InVision, Figma, Marvel, Rapid Prototyping, Usability Testing, User Research, Agile: Lean UX, Front-End Development basics, and Graphic Design tools.
Interested in User Experience, UI/UX, and User Research roles. Let's Solve Problems together.
My portfolio: https://www.isasobrinho.design/
With both a bachelor's in Graphic Design and a completing bachelor's in Biology, I make sure to bring to each and every project a strong critical mindset, resourceful problem-solving skills, and a passion for reaching creative answers properly supported by data.
Specialties: Adobe XD, InVision, Figma, Marvel, Rapid Prototyping, Usability Testing, User Research, Agile: Lean UX, Front-End Development basics, and Graphic Design tools.
Interested in User Experience, UI/UX, and User Research roles. Let's Solve Problems together.
My portfolio: https://www.isasobrinho.design/
Work Experience
Isa Sobrinho
UX Designer
- Work with web and mobile solutions for non-profits, venture capitals, ESG startups, and blockchain projects
- Consult with clients to understand their goals
- Explain research results, conduct usability testing
- Create wireframes, storyboards, sitemaps, and screen flows
- Create product prototypes
- Develop personas and usage scenarios
- Analyze user feedback and activity, and iterate to enhance the user experience
- Assist with content development
- Conduct competitor and customer analysis
- Consult with clients to understand their goals
- Explain research results, conduct usability testing
- Create wireframes, storyboards, sitemaps, and screen flows
- Create product prototypes
- Develop personas and usage scenarios
- Analyze user feedback and activity, and iterate to enhance the user experience
- Assist with content development
- Conduct competitor and customer analysis
December 2012
- Present
Tucson, Arizona, United States
FINCH Lab
Research Assistant
- Presented a paper on Microbiology of Infants during Critical life Period and its connection to Fast vs Slow Life Strategies
- Conducted biopsychology research on the Microbiology of Infants During their Critical Life Period and its influence on Social Behavior
- Assisted in writing a grant proposal for Microbiology research relating it to Male Parenting and testosterone levels
- Conducted biopsychology research on the Microbiology of Infants During their Critical Life Period and its influence on Social Behavior
- Assisted in writing a grant proposal for Microbiology research relating it to Male Parenting and testosterone levels
June 2020
- August 2020
Boston, Massachusetts, United States
SBT
Freelancer Graphic Designer
- Developed graphic design for multiple social media platforms;
- Managed social media platforms with: Facebook: 161k users; Instagram: 389k users;
- Art Direction on TV commercials, print design, and editorial design with a team of over 30 people;
- Managed social media platforms with: Facebook: 161k users; Instagram: 389k users;
- Art Direction on TV commercials, print design, and editorial design with a team of over 30 people;
April 2017
- May 2017
Salvador, Brazil
Universidade Salvador
Design Research Assistant
- Wrote 1 paper on User Experience Research and Methodology for Salvador University Students;
- Assisted students in practicing and applying User Research Tools and Prototyping;
- Promoted group discussions and engaged students on panel discussions around new topics on Design;
- Assisted professor Daniel Marques in teaching New Topics for Graphic Design and Project Design 1;
- Assisted students in practicing and applying User Research Tools and Prototyping;
- Promoted group discussions and engaged students on panel discussions around new topics on Design;
- Assisted professor Daniel Marques in teaching New Topics for Graphic Design and Project Design 1;
February 2016
- July 2016
Salvador, Brazil
Natura
Research Assistant
Natura logo
Research AssistantResearch Assistant
Natura · ContractNatura · Contract
Jan 2015 - Jun 2015 · 6 mosJan 2015 - Jun 2015 · 6 mos
- Developed UX Research through Natura Cosmetic's to understand the current and potential users of their Technology Branch
- Product Design Research on human senses and the intra-uterine experience with MIT Medial Lab
- Product Development of a pillow capable of capturing a user's breathing pattern and reproducing it wirelessly for breath rate synchronization
- Project Management of the breathing pillow and showcasing at the MIT Media Lab open house for stakeholders in the Business and Tech niche
Research AssistantResearch Assistant
Natura · ContractNatura · Contract
Jan 2015 - Jun 2015 · 6 mosJan 2015 - Jun 2015 · 6 mos
- Developed UX Research through Natura Cosmetic's to understand the current and potential users of their Technology Branch
- Product Design Research on human senses and the intra-uterine experience with MIT Medial Lab
- Product Development of a pillow capable of capturing a user's breathing pattern and reproducing it wirelessly for breath rate synchronization
- Project Management of the breathing pillow and showcasing at the MIT Media Lab open house for stakeholders in the Business and Tech niche
January 2015
- June 2015
Cambridge, Massachusetts, United States
Agência Péck
Graphic Design Trainee
- Designed and implemented websites for medium and small companies across Brazil;
- Created and implemented branding structures for restaurants and engineering companies;
- Worked in art direction for big Event Festivals like Carnavais and Micaretas in the state of Bahia;
- Designed package for diverse areas from Building to Baking, using innovative materials to provide exceptional experiences for our users;
- Created and implemented branding structures for restaurants and engineering companies;
- Worked in art direction for big Event Festivals like Carnavais and Micaretas in the state of Bahia;
- Designed package for diverse areas from Building to Baking, using innovative materials to provide exceptional experiences for our users;
August 2013
- December 2013
Brazil
Agência Nuve
Aprentice Art Director
- Designed social media adds for big brands with over 500k users each;
- Assisted in printed and online adds for high end Shopping Malls, and Retail stores;
- Worked on a team of 8 designers finding graphic solutions for web and interaction design;
- Assisted in printed and online adds for high end Shopping Malls, and Retail stores;
- Worked on a team of 8 designers finding graphic solutions for web and interaction design;
April 2013
- July 2013
Brazil
Editora Cax
Illustrator and Print Designer
- Illustrated 7 didactic books on Bullying, distributed across public schools in Brazil for over 15k students;
- Developed editorial design and worked with 2 other designers on Branding and Print design;
- Developed editorial design and worked with 2 other designers on Branding and Print design;
November 2012
- January 2014
Salvador, Brazil
Natura
Research Assistant
- Developed UX Research through Natura Cosmetic's to understand the current and potential users of their Technology Branch
- Product Design Research on human senses and the intra-uterine experience with MIT Medial Lab
- Product Development of a pillow capable of capturing a user's breathing pattern and reproducing it wirelessly for breath rate synchronization
- Project Management of the breathing pillow and showcasing at the MIT Media Lab open house for stakeholders in the Business and Tech niche
- Product Design Research on human senses and the intra-uterine experience with MIT Medial Lab
- Product Development of a pillow capable of capturing a user's breathing pattern and reproducing it wirelessly for breath rate synchronization
- Project Management of the breathing pillow and showcasing at the MIT Media Lab open house for stakeholders in the Business and Tech niche
January 2015
- June 2015
Cambridge, Massachusetts, United States
Universidade Salvador
Design Research Assistant
- Wrote 1 paper on User Experience Research and Methodology for Salvador University Students;
- Assisted students in practicing and applying User Research Tools and Prototyping;
- Promoted group discussions and engaged students on panel discussions around new topics on Design;
- Assisted professor Daniel Marques in teaching New Topics for Graphic Design and Project Design 1;
- Assisted students in practicing and applying User Research Tools and Prototyping;
- Promoted group discussions and engaged students on panel discussions around new topics on Design;
- Assisted professor Daniel Marques in teaching New Topics for Graphic Design and Project Design 1;
February 2016
- July 2016
Salvador, Brazil
SBT
Graphic Designer Freelance
- Developed graphic design for multiple social media platforms;
- Managed social media platforms with Facebook: 161k users; Instagram: 389k users;
- Art Direction on TV commercials, print design, and editorial design with a team of over 30 people;
- Managed social media platforms with Facebook: 161k users; Instagram: 389k users;
- Art Direction on TV commercials, print design, and editorial design with a team of over 30 people;
April 2017
- May 2017
Salvador, Brazil
Founder
- Interviewed over 30 doctors and patients with chronic pain, including back pain, neck pain, and fibromyalgia
- Developed the User experience and interface of a Chronic Pain management app
- Managed a team with 2 web developers and 1 health engineer while remotely developing the platform for mobile and web
- Developed the User experience and interface of a Chronic Pain management app
- Managed a team with 2 web developers and 1 health engineer while remotely developing the platform for mobile and web
January 2017
- January 2019
Salvador, Brazil
Education
Languages
English (Fluent),
Portuguese (Native),
Spanish (Fluent),
French (Beginner),
Portuguese (Native),
Spanish (Fluent),
Awards
Skills
Adobe Illustrator,
Adobe Indesign,
Adobe Lightroom,
Adobe Photoshop,
Adobe XD,
Agile Methodologies,
Basic Html,
Branding,
Figma,
Graphic Design,
GROUP WORK,
InVision,
Problem Solving,
Strategy,
UI,
User Research ,
Ux,
Wireframing,