Master Thesis - UX & Sustainable Design
Research on how user experience, perception of quality and sustainable materials are connected through Kansei Engineering.
Replacing materials for sustainable alternatives basing decisions not only on functionality but also on user experience. Not taking it into account could affect the perception of quality and therefore sales, customer satisfaction, and negative repercussions on the reputation of the brand.
Thesis topic: Quality Perception Study through Kansei Engineering in sustainable materials for Volvo Cars.
The project has consisted of an exhaustive study of research and user tests to identify through Kansei Engineering or Affective Engineering which are the visual and tactile characteristics that determine that a sustainable material is perceived as better quality than others. Kansei Engineering is a Japanese concept developed by Mitsuo Nagamachi in 1970 that takes consumer impressions and feelings on products and helps make new designs with a higher quality of user experience.
The goal of Volvo Cars is to verify which sustainable alternatives to chromo Cr VI are most effective concerning the users' perception of quality.
Industrial Designer Intern
Designing an ecosystem of small kitchen appliances in a free-range design team. Involving benchmarking, user studies, product design and prototyping.
- January 2021
Social Media Strategist and Communicator
Development of live interviews with design professionals in webinar format.
Creation, development, and application of marketing strategies in social media.
Industrial Design Content Creator
Creator of content in the dissemination of industrial design through the Collage of Ideas channel on YouTube.
This channel was created due to the lack of information on the internet about design, and more specifically, about industrial design.
The goal is to bring design closer to young people and make design knowledge more accessible.
· Informational videos on industrial design studies
· Useful resources and tutorials for designers
· Videos explaining design concepts
· Video Vlogs about my experience studying design in Sweden
· Videos about history, culture, and news about design.
Spanish Teacher Online
-Designing and implementing learning situations for students who study Spanish as a foreign language.
-Using different teaching methods to stimulate interest and learning.
-Using ICT as a tool to facilitate the teaching and learning process of the students. (zoom, skype)
-Preparing activities that promote communicative interaction.
-Good communication skills.
-Possess organizational skills.
-Innovative person who adapts to change.
-Ability to work with different methodologies and using ICT.
Design Speaker (online)
Lecture about “Collage of Ideas, the potential of RRSS for design”, for the Design Week of the National University Guillermo Brown (Argentina) with guests such as Cristian Mohaded, Siemens México, and Division Creative Lab among others.
- August 2020
Buenos Aires, Argentina
Design Thinking Speaker (online)
Speaker selected to give a workshop about “How to start my idea” through design thinking to engineering students at the Technical University of Lima, Peru, for the “Reto Covid-19”-contest, i. e. a contest about solving the challenges we have to face due to Covid-19. Its objective is to devise a solution to improve the current situation in sectors that have been hit hard by the global pandemic, e. g. the health, education, and tourism sector, among others.
The workshop was held using interactive online tools like Jamboard and Google meet.
Industrial Design Internship
Irene was selected to participate in the TED Mint Project which was organized in collaboration with the company Hags. During this project, a modular product family concept has been developed in a multidisciplinary team with students from India, Sweden, Spain, and France.
- March 2020
Industrial Design Internship
Irene was the student selected to participate in the TED Mint Project in collaboration with the company Separett to develop a waterless toilet for developing countries working in a multidisciplinary team with students from India and Israel.
- November 2020
Shop Assistant & Graphic Designer
-Placard design for the Manuel Segura Pastry Museum.
-Available stock control.
-Attention, advice, and sale to clients.
- July 2020
Industrial and Graphic Designer Internship
Carrying out graphic design tasks for the Centro Aragonés de Diseño Industrial and being part of the team in the workshops of Wow! Diseño, industrial design dissemination workshops in high schools throughout Aragón.
- July 2019