Hilda Adeniji
Marketing | Advertising | Social Media | Event Planning
New York, NY, USAUnited with my interest in digital advertising and combining that with the latest techniques, I am passionate about developing strategies and developing impactful work.
Work Experience
Anthem
Marketing Coordinator, Member Solutions Group
- Develop and manage multiple out-of-home and digital advertising campaigns for government health products.
- Streamlined ongoing competition analysis by designing collaborative SharePoint site.
- Oversee new internal member engagement initiatives and projects.
- Manage annual budgets of approx $1.5M
- Streamlined ongoing competition analysis by designing collaborative SharePoint site.
- Oversee new internal member engagement initiatives and projects.
- Manage annual budgets of approx $1.5M
January 2017
- August 2017
New York, United States
Lisa Dinhofer
Art Studio Manager
- Assisted with book manuscript drafts and photography for the Monacelli Press 2017 release of "Mastering the Art of Color Pencil".
- Worked with Craftsy to coordinate and promote new online drawing course, Dec 2013 - Jan 2017, which concluded with over 3,000 students enrolled.
- Worked with Craftsy to coordinate and promote new online drawing course, Dec 2013 - Jan 2017, which concluded with over 3,000 students enrolled.
December 2012
- December 2017
New York, New York, United States
Anthem
Marketing Coordinator, NY Medicaid Sales & Marketing
Served as project lead for signature event series - Family Fun Days, a summer series of 6 events in partnership with NYC Parks, NYC Football Club, Emmis Communications, & Shape Up NYC.
February 2016
- January 2017
New York, New York, United States
Amerigroup
Special Events Coordinator
- Collaborated with local community BIDS, non-profits, and small business to develop monthly community health events in all 5 boroughs of NYC.
- Drafted and submitted weekly NY-based content for national newsletter & social media accounts.
- Drafted and submitted weekly NY-based content for national newsletter & social media accounts.
March 2015
- February 2016
New York, New York, United States
Pace University
Marketing Coordinator (Career Services)
Revamped the marketing strategy of across 3 campuses and 5 schools of study and increased student engagement university-wide through the use of events and social media campaign.
October 2012
- October 2014
New York, United States
Education
Pace University
Communications
POP TV (Co-Founder - Television Station)
Pace Press (Creative Director - Newpaper)
Pace B.O.A.R.D. (PR Coordinator - Entertainment Board)
Pace Press (Creative Director - Newpaper)
Pace B.O.A.R.D. (PR Coordinator - Entertainment Board)
August 2008
- May 2012
New York, New York, United States
Skills
Adobe Indesign,
Adobe Photoshop,
Mailchimp,
Microsoft SharePoint,
SalesForce,