• Hire, inspire, and manage APAC creative team (Taipei, Taiwan, and Shanghai/Beijing, China) to deliver world-class creative executions across multiple APAC countries.
• Art direct and manage mega events in APAC, including Computex (Taiwan), ChinaJoy (China), GTC Asia (China, Taiwan, Japan, Korea, and Australia), G-Star (Korea), and etc.
• Together with agencies, drive creative localization, and trans-creation process.
• Responsible for articulating and defending conceptual creative and ideas to APAC region leads.
• Manage APAC branding guidelines and provide brand training to internal marketing and external partners/vendors
• Direct all phases of creative work from concept development, through production.
• Maintain consistent creative quality and award winning work across the APAC region.
• Provide brand and visual identity training to network of regional agencies and regional offices.
• Align with US headquarters, regional marketing, and sales executives about visual branding, messaging, and positioning.

• Won 2011 American Graphic Design USA Award (Web Home Page Design) - http://ww2.infoblox.com/homepage/index.html
• Manage corporate branding and build design guidelines/templates (including InDesign, Word, PowerPoint, Icons, Photos, VSS, and more) to maintain brand consistency internally (Marketing, Sales, UI, Training, and Tech Pub) and externally (Partners, Distributors, and Localization vendors)
• Team building and cross discipline creative direction in collaboration with VP of Marketing
• Oversight and drive delivery of all branding projects, including web design/usability, site navigation, user experience, and content taxonomy
• Execute the creative of product launches, global campaigns (including A/B testing emails, landing pages, Google ads, and etc.), Sales Kickoff, executive presentations, and signature events
• Manage multi-languages campaigns and lead gen assets (Spanish, German, Italian, French, Portuguese Br, Simplified/Traditional Chinese, Japanese and Korean), including localization, emails, landing pages, collateral, videos, and customer-facing presentations
• Manage creative studio resources and budget (in-house designers, offsite design contractors, external vendors, design agencies and localization firm)
• Assign and delegate job tasks. Monitor tasks/deliverables to ensure “on time” project delivery
• Manage creative assets. Standardize naming system for internal (keyword searchable) and external (SEO/SEM friendly)

• Develop corporate branding to a “World-Class” level
• Manage corporate branding, build design guidelines/templates, and educate internal teams (Marketing, Sales, UI, Training, and Tech Pub) and external business units (Partners, Distributors, and Localization vendors)
• Design and manage 30+ product launches/campaigns per year
• Manage the design and content of all customer-facing Marketing/Sales materials
• Ensure all web marketing programs are SEO/SEM friendly
• Create and maintain 6 multi-language’s websites (German, Spanish, French, Japanese, Simplified Chinese and Korean), 3 co-brand partners' support websites, 3 blogs and 2 user communities sites
• Design and art direct UI/UE team to develop software user interface, icons, splash screen, login screen, help menu and more

• Design and produce web graphics, emailers, ads, tradeshow graphic
• Provide design support for the NVIDIA Corporate website and Intranet
• Work with the Creative Director and marketing department to review creative options for marketing material, develop design concepts appropriate to the target audiences, and produce final artwork
• Brainstorm concepts and translate ideas into visual presentations in a marketing context
• Work with outside vendors – including printers, photographers, and external creative agencies – to provide direction, templates and necessary assets and to ensure brand consistency
• Proofread and review vendor proofs

• Design and produce marketing materials from concept to mechanical, including brochures, flyers, advertisements, invitations, signage, logos and other collateral for print and web use
• Trade show visual design and execution
• Design/execute intranet websites (iPlanet Application Server 5.0 and 6.0, Sun Web University Recruiting, Meeting@Sun.com)
• Icons and User Interface design