Helena Olson

I am a freelance graphic designer based in Portland Maine with 9 years of experience within the beauty, food & beverage, athletic wear, musical, and hospitality industries. My main passion is shining in thoughtful typography-driven identities. Please feel free to reach out with related inquiries! I…

One of my strongest skills is to produce an idea that can be easily understood. I think this is key when designing an identity because an idea must be clear across all marketing outlets, or it will not be successful. I love being able to design a brand that everyone can relate to and connect with on…

Having a minor in Business Administration has been extremely helpful while designing. It gives me the ability to not only see the design itself, but to also visualize how it can be connected to a specified target audience. I have the design skills to create an idea and the business skills to set t…