Lena Nikulina

Graphic designer, Art Director

London, United Kingdom
Designer and Art director from Ukraine with more than 10y of experience. Currently based in London.
Fields: static and animated content for apps, video explainers, landing pages, logo animation, packshots, typography, typography animation, intro video, design for socials, key visuals, visuals to improve ASO, UI styles.

Work Experience

Radar

Art Director

My impact: Visual frameworks to produce each pull of design at least two times faster. Working on company's communication to switch from b2b to b2c market.
– Visual identity and all promo for RadarScreen and RadarSmart mobile apps.
– Visual communication for products in collaboration with major carriers – Lifecell, Vodafone, Kyivstar, K-Cell.
– Supervision of a team of 4 specialists: a junior graphic designer, two UI-UX designers and a 3d artist. Hiring, onboarding and coaching newcomers. Analysing and collecting references.
– Art direction of video production: pitches, prerolls, google ads videos, explainers.

2020 - Warszawa, Poland

Fly Academy

Art Director

2018–2020 Designer Fly Academy
– Self promo of Fly Academy team including posts and stories, website, photo
and video shootings, illustration for publications, infographics.
– Personal brand strategy for clients: concepts of self expression and visual style, personal brand check-ups. Design of strategy pitches up to 300 slides.
– Consistency collaborations with photographer, videographers, stylist,
2d and 3d motion designers, AR-artist, SMM specialist, junior designer, strategist.
– Briefing and supervision of video shootings. Art direction on post production.
2018 - 2020 Ukraine

Wild Theatre

aesthetics management

Full Wild theatre and Wild School visual identity. Screenplay trailers, posters and ads. Selection and retouching of photos. Making pitches for grant programs. Working on concept of screenplays with art director of theatre Yaroslava Kravchenko.
2015 - 2018 Ukraine

National Academy Of Art And Architecture

postgraduate, teaching

Working with students in graphic design studio of Vitaliy Shostia
October 2012 - May 2014 Ukraine

Blablabladesign

Art director

Horeca identities, magazine illustrations, book design, websites, editorial design for museums and cultural events, packaging. Exhibitions and art projects, prom design.
March 2011 - 2014 Ukraine

Freelance

Motion Designer

– Animation and static visuals for cultural events and exhibitions. Proud to have
as clients: British Council Ukraine, Ukraine Cultural Foundation, Dentsu Aegis Network, UN Women. Identity kits and intro videos for several Youtube channels.
– Collaborating with creators of different fields, including 3d animation specialists, photographers, architectors, AR designers, videographers, directors.
2014 - Kyiv, Ukraine

Skills

After Effects, Figma, Illustrator, Indesign, Photoshop, Readymag,