Harkirat Brara

h degree

New Delhi, India
Harkirat is co-founder of H Degree, an award-winning branding and design agency. H Degree is focused on luxury, property, transportation, sports, real-estate, hospitality, retail and education branding, with a specialism in brand creation which spans many sectors.

With a background in fine arts - graphic & print making, Harkirat has helped to create new brands and re-rejuvenate existing brands. With 7+ years experience in a creative leadership role, his work includes the entire design-cycle of a brand from design strategy, concept development and brand identity to the creation of the digital assets (websites, campaigns, social media) and the physical assets like packaging, collaterals and environments.

A strong creative background with experience in an agency environment, with expertise in branding, collateral, identity, interactive design. Excellent working knowledge of interaction design, UI/UX design, brand development, digital marketing and the creative process. Expertise in graphic design softwares - Adobe Design Suit (Illustrator, InDesign, Photoshop) & Corel Draw. Ability to multi-task at every level.

Clients include brands ranging from private schools, transportation & warehousing, jewellery & fashion labels, hospitality, retail, architects, finance, law firms and developers amongst the few.

Work Experience

H Degree

Brand Consultant // Founder & Creative Director

Responsible for design strategy, creatives and art for print and digital
- Clearly understanding and defining client expectations, sharing insights, ideas and perspectives on a project
- Processing project contracts, negotiating timelines and commercials
- Direct client interaction experience with the ability to build relationships, understand client vision/direction and present designs and concepts.
- Highly conceptual thinking & execution in both visual and interaction design
- Working closely with the creative team through conceptual and execution stages
- Heading the design team & web engineers developing industry focused projects
- A solid understanding of designing intuitive site functionality, interaction, site architecture, user interfaces, and navigation.
- Developing advertising campaigns for clients from various industries
- Strong knowledge of web and application development technologies and third party vendors
- Streamlining workflow with third party vendors (printers, fabricators, etc)
- Directing & organising photo-shoots for clients
Present India

Scribbles

Senior Art Director // Design Strategist & Web Designer

- Heading the design team developing retail focused projects for jewellery, watches, faucets & apparels
- Developing advertising campaigns for clients from various industries
- Streamlining workflow with vendors
- Building and maintaining healthy client relationships being a solo touch point
- Understanding and defining client expectations, sharing insights, ideas and perspectives on a project
- Conducting, organising & directing photo-shoots with top fashion photographers
- Organising events like fashion shows & promotional events
June 2006 - January 2010 India

Education

Panjab University

Bachelor Of Fine Arts (BFA)

Graphic & Print Making
July 2002 - May 2006 Chandigarh, India

Languages

English (Advanced),
Hindi (Fluent),
Punjabi (Fluent),

Skills

Adobe InDesign, Adobe Photoshop, CorelDRAW, Adobe Illustrator,