David Hallangen-Lake, an artist / illustrator based in London.

I’ve been producing original art, design and illustration for clients worldwide, since 1998 (though I did draw a cat in 1977, it still took a while to turn professional).

My clients include:

Barclays
Barnardos
BBC
Bridgestreet
Carnegie Trust
Coca Cola
ITV
LEGO
Liverpool FC
Millennium Hotels
NHS
Pepsi
Pizza Express
Sainsburys
Tesco
Trinity Mirror Group
Wickes
Wimpey
Winterbotham Darby

There's a friendly arsenal of styles I can use to fulfil the brief. I think the important thing is to always keep the end user in mind, and see everything from their point of view. I like to create images and interfaces that are intuative, and communicate everything as visually as possible without the need for text, to enable access to users of all ages, language and ability. I have a 2 year old UX field tester on my team - if he's frustrated with an app, it's usually due to poor design than his ability.

My experience with large organisations, trusts and authorities (BBC, NHS, Carnegie Trust, various councils, housing authorities etc) has also given me the skills to fulfil the brief within many restraints to fulfil a client's remits and core values.

I also cook.