David Grupper

Creative Director

New York, NY, USA
Marketing Communications and Design for Education and EdTech

Work Experience

Point Made Animation

Creative Director

Creative content and production for animated explainer video for marketing, training, and professional development, including concept, script, art direction, graphics, animation, voice over, sound, and full production.
2013 - Present Brooklyn, New York, United States

American Civil Liberties Union,

Marketing and Publications Manager

Conceive and execute communications for national organization with affiliates in 50 states and over 500,000 members. Collaborate with internal departments to develop communication strategies and creative campaigns that maintain branding, consistent messaging, and standards of writing. Oversee writing, editing, design, production and distribution of collateral material, including support for direct mail and web. Supervise external vendors, research and purchase photo licensing. Develop and maintain departmental budget.
Key Accomplishments
• Developed and applied consistent visual identity to ACLU marketing material.
• Helped create organization’s style manual.
• Developed and designed new print magazine.
• Implemented print purchasing protocol that saved over $200,000 a year.
2011 - 2013 New York, United States

Pace University

Art Director

Senior member of communications and marketing team for multi-campus university with six professional schools, driving branding and strategic messaging for all print, web, and new media communications. Recruited, selected, trained, and supervised in-house staff and freelance talent, including photography, illustration, and graphic design vendors; cultivated relationships and negotiated terms. Researched and purchased computer equipment and software, including network and storage.
2002 - 2010 New York, United States

Skills

Adobe Creative Suite, Branding, Email Marketing, Explainer Video, Line Editing, Powerpoint, Presentations, Print Publication, Professional Development Video, Project Management, Sound Editing, Training Video, Video Editing, Visual Identity, Voice Over Direction, Writing,

About David

David Grupper is a communications professional with extensive experience in highly collaborative, in-house environments as well as independent creative consulting. His print and digital work reflects, represents, and strengthens institutional identity and conveys strategic messaging. A careful and dedicated listener, David is uniquely able to clarify complex issues and reconcile diverse interests, resulting in unique and innovative solutions.

David was most recently manager of publications and marketing for the ACLU, where he created their first annual report and helped develop a new institutional magazine. Prior to that, he served as art director for Pace University, directing and supervising the in-house design studio. He developed and implemented their institutional branding and style manual, and designed their centennial campaign.

His earlier experience includes work for AAA, Best Western, Red Cross, Planned Parenthood, Gilda’s Club, many major hospitals and universities, including LIU, Yeshiva, Fordham and NYU. He has established and directed in-house design studios, conceived and developed capital campaigns, supervised photo shoots, and designed award-winning collateral material, advertising, direct mail and email marketing. David is co-author and illustrator of The Paper Shtetl, published by Schocken Books.