Gracy Leal

Senior Graphic Designer

Austin, TX, USA

Work Experience

DataRobot

Sr. Graphic Designer

The GTM team at DataRobot is about driving excellence and efficiency across all GTM processes. We produce high quality enablement materials for sales teams across the DataRobot organization.

Accelerated growth initiatives by up-leveling engagement, execution, and retention of all enablement trainings, events, and materials deployed to the Go-To-Market teams. Partnered with the GTM Creative Director, Art Director, Copywriter and Project Managers while collaborating with department team members to ensure all innovative design solutions and executions were on-brand. Consistently taking on the role of a bridge-maker between creative and analytical thinkers. Lead the ideation, art direction, and design of projects from start to finish while implementing design tools as well as templates to drive both effectiveness and efficiency. Successfully developed and designed branding for events, weekly enablement emails, and video graphics.
June 2021 - September 2023 Texas, United States

Rakuten

Sr. Graphic Designer

April 2019 - San Francisco, California, United States

Twitter

Visual Designer

Responsible for creating and maintaining the visual style of Twitter’s internal and external communications which include compelling visuals, iconography, typography, photography, animations and infographics. Worked with Twitter executives and industry-leading speakers to design high level presentations in Keynote, as well as other programs, in order to highlight particular products or services at events and big conferences. Defined brand standards across multiple platforms including establishing and maintaining presentation design templates and guidelines for use across the company.
April 2018 - March 2019 California, United States

Amazon Go

Graphic Designer III

Contribute to the overall creation of environmental, app and online graphics as well as implementation of package designs for Amazon Go, that translate brand message while maximizing current technologies and trends.
December 2017 - March 2018 Washington, United States

National Football League

Sr. Graphic Designer

Collaborated with teammates to develop concepts, style guides and design brand collateral for Pro Bowl and Draft to completion. Successfully designed event environments and prepared mechanical art for print vendors, mobile apps as well as email placement assets for the International Series Games in London, Super Bowl 50, LI and LIII. Other responsibilities included designing for other affiliated programs within the NFL such as the Commissioner’s Awards, Crucial Catch, and Legends Community.
June 2015 - May 2017 New York, New York, United States

TracyLocke

Art Director

Supported the creative team by developing and executing engaging concepts with design solutions that motivated people to buy the company brands such as Pepsi, Harman Kardon, Starbucks, XBOX, and HP. Design responsibilities included photo retouching, packaging, development of icons, logos for all local and global branding.

Took initiative by volunteering to encourage employees to design pro bono music posters for a local booking and promotions company Manic Productions.
November 2012 - June 2015 Wilton, Connecticut, United States

Martha Stewart

Jr Art Director

Designed customer facing marketing and helped drive sales with packaging designs for Home Depot, Macy’s and JCPenny. Developed hand skills and used plotter/large format printers to create quick packaging prototypes of marketing materials as well as packaging for senior management.
July 2012 - November 2012 New York, United States

Apple Inc.

Genius Admin/Special Events Manager

Responsible for working closely with all departments including technical, sales, training and store management.

In addition to operation responsibilities; volunteered as head of planning and hosting events for 500+ employees, which encouraged interaction as well as group development.
July 2006 - June 2012 California, United States

Brandmeester

Freelance Graphic Designer

Responsible for branding a new espresso with a typeface, logo, espresso bag label and poster.
April 2012 - May 2012 Amsterdam, Netherlands

YMCA

Graphic Designer

Responsible for designing handouts, posters for weekly events, banners, seasonal information brochures, website updates and public relations.
June 2011 - September 2011 Greenwich, Connecticut, United States

Skaggs Design

Freelance Graphic Designer

Responsible for designing a website concept.
August 2011 - August 2011 New York, New York, United States

AIGA

Special Events

August 2009 - December 2010 San Francisco, California, United States

Education

Academy Of Art University (AAU)

Masters of Fine Arts in Graphic Design

2006 - 2010 San Francisco, California, United States

Sam Houston State University

Bachelors of Fine Arts in Advertising and Graphic Design

1998 - 2002 Huntsville, Texas, United States

Languages

Spanish (Conversational),
English (Advanced),