George Gozum
Creative Director / Art Director / Illustrator
New York, NY, USAMulti-disciplinary and award-winning creative individual with a passion for all aspects of design, in search of creatively stimulating new hands-on positions/projects for both digital and print media.
Work Experience
HUGO BOSS
Illustrator
Fashion illustration and design for Hugo Boss’ corporate office in Metzingen, Germany, for seasonal internal presentations to Boss worldwide.
June 2020
- May 2022
Metzingen, Germany
Freelance
Creative Director At Large
Independent consultant for the design and implementation of print and digital projects, including complete websites, print projects and illustration.
Clients include Hermés, AnnTaylor, Estee Lauder, BMG/Sony Music, Prabal Gurung, Peter Som, Kate's Paperie, Tag Creative, Minds In Sync, Grey Interactive, McCann Erickson, Wechsler Ross & Partners, Rainer NYC, Zadora Timepieces, Manhattan User’s Guide, Inside Connexion, Sointu USA, and Russ Berrie & Co.
Clients include Hermés, AnnTaylor, Estee Lauder, BMG/Sony Music, Prabal Gurung, Peter Som, Kate's Paperie, Tag Creative, Minds In Sync, Grey Interactive, McCann Erickson, Wechsler Ross & Partners, Rainer NYC, Zadora Timepieces, Manhattan User’s Guide, Inside Connexion, Sointu USA, and Russ Berrie & Co.
January 2002
- Present
New York, New York, United States
Shopbop
Design Director, Consultant
Design consultant on new branding initiatives for online fashion retailers Shopbop and East Dane, both fashion divisions of Amazon.com. Projects include design direction for updated logo and brand identities, ecommerce UI /UX redesign, packaging design and email marketing initiatives.
January 2017
- December 2018
New York, United States
Ann Taylor
Design Director / Consultant
Design and direction for marketing and branding initiatives for women's apparel company, including email marketing, store signage and programs, site design and special branding projects. Managed and art directed a team of designers.
March 2016
- October 2016
New York, United States
Kate's Paperie / Teddy Bear Holding, Inc
Creative Director
Creative direction and design for all Teddy Bear Holding projects for print and web. Oversaw rebranding of retail brand Kate’s Paperie, including ecommerce website redesign and corporate identity. Responsible for creative direction, design and copy of all of Kate’s Paperie print and online materials, including ecommerce website and catalog photography, catalog design, packaging, signage, advertising, and direct-to-consumer print and email promo materials. Managed and art directed Kate’s Paperie graphics and design department. Creative direction, design and content of the award-winning publication, Unwrapped: Not Usual Gift ideas.
February 2007
- May 2011
New York, New York, United States
Rafe Studios, Ltd.
Branding Design Director - 2004 - 2007, Consultant - 1994 to 2004
Art directed and executed all advertising, print and online communications for the Rafe New York brand. Designed and managed the rafe.com website, including information architecture, layout, copy and original web content for both the ecommerce and corporate portions of the site. Designed and executed all print advertising and consumer media, as well as viral marketing programs that included the Rafe blog and consumer sections in the corporate section. Created business to business presentations. Oversaw Rafe brand image internationally, interfacing with distributors in Asia and Europe. Designed and developed all corporate identity materials including logo designs, press kits & package design. Sourced and managed local and international print and web vendors. Designed and oversaw visual merchandising for the Rafe retail store and showroom. Managed in-house art department and external vendors. Designed and developed new products and product components.
1994
- February 2007
New York, New York, United States
Nurun
Creative Director
Creative direction for new and existing client initiatives. Designed and executed project proposals and creative presentations for new business pitches. Art directed and managed in-house design team for existing accounts, including L’Oreal & Evian.
January 2002
- December 2002
New York, New York, United States
HipO
Creative Director
Designed and executed hipO.com, a teen-targeted e-commerce startup website. Art-directed and executed all print ads & press materials. Managed design team and freelance consultants. Designed and executed all corporate identity materials including press kits, presentations & booth design graphics. Art-directed all fashion shoots, managing the selection and direction of photographers, stylists and models.
May 1999
- January 2000
New York, New York, United States
Muffin-Head, Inc./DVCi Technologies New York
Creative Director
Implemented creative and usability standards for client internet, multimedia, video and print projects, from pitches to finished projects. Designed and maintained company brand image, including corporate identity kits & website. Hired and trained in-house design team. Managed client relationships. Clients included Prada, The Lancaster Group, Revlon, Estee Lauder, Breitling, Oxford, and Visionaire.
1995
- 1999
New York, New York, United States
Digital Pulp
Associate Creative Director
Acted as creative liaison between company creative and project management teams. Managed and mentored team of art directors & designers. Art-directed online and print ad campaigns, websites, and new business pitches. Oversaw all design, information architecture and interactivity standards for web projects.
1998
- 1999
New York, New York, United States
ROM Antics, Inc.
Creative Director
Designed and created graphic interfaces and digital environments for interactive consumer CD-Roms. Designed all CD packaging, promotional materials and co-op advertising.
1994
- 1995
New York, New York, United States
D.G.Williams / La Rosa
Showroom Manager, Creative Director
Designed, managed and executed all aspects of the showroom displays for this visual merchandising company. Art Directed all advertising. Designed complete mannequin collections and fixturing for the retail market. Managed orders and quality control for clients that included Saks Fifth Avenue, Macy's and The Limited, Inc.
1989
- 1991
New York, New York, United States
Education
Fashion Institute Of Technology (FIT)
Continuing Education
Studies in Fashion, Art & Design
1987
New York, New York, United States
University Of The Philippines
BA, Fine Arts
BFA, Visual Communication, with honors
June 1983
- March 1987
Manila, Philippines
Languages
Spanish (Conversational),
English (Native),
Tagalog (Conversational),
Awards
The Complete Fashion Sketchbook
Featured Illustrator
2013
Cybershops
Featured Website
2000
Effective Web Animation
Featured website
1999
AV Video & Multimedia Producer Magazine
Top 100 Multimedia Producers of 1997
1997
ICDIA
Gold Award, Best Art Direction
1996
ICDIA
Silver Award, Best Point-Of-Sale Application
1996
ICDIA
Gold Award, Best Human Resources Title
1995
AVN
Best Interactive CD-ROM
1994
Skills
Copywriting,
Fashion Illustration,
Illustration,
Illustrator,
Indesign,
Photoshop,
Powerpoint,
Sketch,
Additional Information
A Creative Director with a strong focus on fashion and luxury brands, I have a penchant for thoughtful branding, skillful execution and clean design in both digital and print media.
I am also an accomplished illustrator, and my personal artwork has been published internationally as well as shown in galleries in New York.
I am also an accomplished illustrator, and my personal artwork has been published internationally as well as shown in galleries in New York.