searsStyle is an accessible fashion brand.
searsStyle is a fashion brand for Sears that reaches out to a young female audience. Each week, searsStyle would release new content that was showcased through an editorially designed hero and touts throughout the page. While there were weekly main site refreshes happening, we were also in charge of handling all asset preparation for development, monthly emails for the Kardashian line, and various other social tasks.
Lead Designer The Barbarian Group