2011 Kos, Greece
Last year Gen redesigned the logo for the Hotel - Apartments Nissia Kamares. This is a very typical and familiar place near the beach at Kos Island, Greece. It's surrounded by a very quiet setting and an untouched landscape.
The brief indicated the use of the mermaid as in the previous logo .
The type was designed to the last detail in order to reflect a light and relaxed image, far away from the idea of a snobby or elitist hotel.