The idea of how to use the label of children's clothing.
You buy your child in a children's clothing store. In a gift to you (or rather the child) issue paper doll (boy or girl). A label on each garment on which painted a copy of this thing (on the information given to the reverse side of label). Accordingly, it is cut out and "put on" the doll. As a result, the doll in the same clothes as your baby. It turns out the game.