contract: branding, art direction, graphic design

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  • contract (part one)
    branding, identity, apparel and accessories design, art direction, graphic and print design
  • Contract - Polish apparel brand - was fully developed by us in 2008.

    We've done:
    - branding (naming system, brand philosophy and strategy, slogans),
    - identity (logotype, color schemes, brand image guidelines, point of sale materials system, advertising concept, etc.),
    - apparel and fashion accessories collection for spring/summer 2009 (114 styles for both men and women): trend hunting, concept, design, product development, contacts with suppliers, quality control;
    - apparel accessories (labels, hang tags, badges, prints, etc.),
    - illustrations and typography;
    - photo session art direction;
    - catalog.

    Check also part two of this project.

    time: 2008
    type: commercial
    status: implemented
  • logos
  • spring/summer 2009 catalog
  • catalog details
  • photo session
  • Go to part two of this project.