ADIDAS ORIGINALS GLOBAL WEB
CLIENT: adidas AG / Originals
AGENCY: Sid Lee
CREDIT: Sid Lee Creative Team
A FOCUS ON RICH CONTENT, THE GLOBAL PLATFORM FOR ADIDAS ORIGINALS IS AVAILABLE IN 37 COUNTRIES AND 15 DIFFERENT LANGUAGES
Design for the framework and user interfaces for adidas Originals US and Global platforms, as well as interface design for the adidas Originals Facebook application. The website focused on a split between product and lifestyle. Many people had a hand in this large-scale project, and I was fortunate enough to contribute to something so memorable and game-changing.
It won FWA's site of the day for April 2009